Visana Health is looking for a Manager, Commercial Marketing/Enablement to power our next stage of growth. Reporting to the Chief Commercial Officer, you will partner closely with the Senior Director of Marketing, Client Success team, and operations leadership to strengthen our position as the leader in women's health.
What You'll Do
- Plan, write, and execute marketing content across LinkedIn, digital ads, newsletters, collateral, and sales tools.
- Monitor industry trends and competitor positioning to keep Visana differentiated.
- Own end-to-end execution of Visana's presence at key industry events (e.g., HLTH, AHIP, Becker's) — including booth strategy, logistics, travel coordination, and ROI tracking.
- Develop and maintain slide decks, battlecards, FAQs, case studies, and presentation decks; support sales campaigns, meeting prep, and account mapping.
- Build repeatable processes and maintain clear documentation to help the team scale via our Commercial Playbook.
- Leverage AI tools to scale execution and improve operational efficiency.
- Help manage CRM tools and content libraries to keep resources up to date. Explore new tools and platforms to increase efficiency and effectiveness of our enablement.
- Collaborate with cross-functional teams and the Marketing team to translate complex clinical and product offerings into clear, compelling messaging tailored to payers, employers, and consultants.
- Provide support to the Chief Commercial Officer to drive Commercial Leadership team governance and organization related to weekly meetings, offsite meeting planning, and special projects.
What We're Looking For
- 4–6 years of experience in B2B marketing, commercial strategy, or sales enablement.
- Experience supporting enterprise or payer sales and understanding of healthcare market dynamics (payers, self-funded employers, consultants).
- Proven success planning and executing marketing campaigns and high-impact events.
- Strong project management, writing, and communication skills.
- Proficiency with tools like Salesforce, Google Suite, and LinkedIn Campaign Manager.
- Comfort balancing strategic planning with hands-on execution in a lean, fast-paced environment.
- Design sensibility and ability to collaborate effectively with designers.
- Growth mindset, curiosity, and skill in self development as well as using AI tools to scale growth and operations.
Nice to Have
- Experience ideally in healthtech, digital health, or benefits.
Technical Stack
- Salesforce
- Google Suite
- LinkedIn Campaign Manager
Team & Environment
You will report to the Chief Commercial Officer and partner with the Senior Director of Marketing, Client Success team, and operations leadership.
Benefits & Compensation
- Compensation range: $90,000 – $110,000
- Comprehensive medical, dental, and vision insurance
- HSA & FSA options
- 401(k)
- Work alongside a passionate, mission-driven team transforming women's healthcare
Work Mode
This role operates on a global work mode.
Visana Health is a proud Equal Opportunity Employer. We actively value diverse voices and backgrounds and welcome applicants regardless of race, religion, national origin, sex, gender identity, sexual orientation, disability, age, veteran status, or any legally protected characteristics.
