Pavago is looking for an experienced LinkedIn Ads Specialist to manage high-performing advertising campaigns across a portfolio of 10–15 clients. In this remote role, you will be responsible for the full lifecycle of LinkedIn Ads campaigns, from strategy to execution and optimization, ensuring client goals are met.
What You'll Do
- Design, implement, and optimize LinkedIn Ads campaigns for multiple clients.
- Conduct market research and audience analysis to develop effective advertising strategies.
- Test creatives, audiences, and formats to continuously improve performance.
- Monitor daily campaign performance and adjust strategies to improve ROI.
- Analyze campaign data to identify trends, insights, and opportunities.
- Prepare weekly and monthly performance reports supported by clear recommendations.
- Work closely with clients to understand objectives, budgets, and expectations.
- Provide strategic guidance and insights to maximize campaign effectiveness.
- Communicate results and next steps in a clear, professional manner.
- Stay informed about LinkedIn advertising tools, updates, and best practices.
- Suggest new ideas, tactics, and innovations to enhance results.
What We're Looking For
- Proven experience managing and optimizing LinkedIn Ads campaigns.
- Strong analytical skills with the ability to interpret data and create actionable insights.
- Experience managing multiple clients or accounts simultaneously.
- Proficiency with LinkedIn Campaign Manager and other relevant tools.
- Excellent communication and presentation skills.
- Strong organizational skills and attention to detail.
Nice to Have
- 2+ years of experience in digital advertising, specifically LinkedIn Ads.
- Familiarity with other digital advertising platforms is a plus.
- Previous client-facing experience managing relationships and expectations.
- Bachelor’s degree in Marketing, Business, Communications, or a related field (preferred, not mandatory).
Technical Stack
- LinkedIn Campaign Manager
Team & Environment
You excel in managing multiple advertising accounts while maintaining exceptional quality and attention to detail. You make decisions based on data, not guesswork, and you’re proactive in finding solutions before problems arise. You communicate clearly, collaborate effectively with clients, and approach every campaign with ownership, curiosity, and continuous improvement in mind.
Work Mode
This is a fully remote position.
