Barranquilla, Colombia; Bogota, Colombia; Cali, Colombia; Medellin, Colombia; Mexico City, Mexico Hybrid

WPP Media is hiring a Linear TV Director, GOC

About the Role

The role involves leading linear TV initiatives for the Global Operations Center, managing broadcast scheduling, distribution, and performance analytics while aligning with broader media goals and client objectives.

Responsibilities

  • Lead the strategic direction of linear television programming and distribution
  • Oversee broadcast scheduling to optimize viewership and ad performance
  • Collaborate with content teams to align programming with audience demand
  • Manage relationships with network partners and distribution platforms
  • Develop performance metrics for linear TV channels and programming blocks
  • Ensure compliance with regulatory and technical broadcast standards
  • Coordinate with advertising and sales teams to support campaign delivery
  • Monitor competitive landscape and industry trends in linear broadcasting
  • Drive efficiency in content acquisition and rights management
  • Lead cross-functional teams to execute on-air strategies
  • Oversee program promotions and on-air branding initiatives
  • Evaluate audience measurement data to inform scheduling decisions
  • Support integration of linear TV with digital and on-demand platforms
  • Manage budgeting and resource allocation for broadcast operations
  • Ensure timely delivery of content to broadcast partners
  • Lead crisis response and contingency planning for broadcast disruptions
  • Advocate for innovation in linear programming formats and delivery
  • Provide strategic input for long-term channel development
  • Maintain alignment with global media planning and client KPIs
  • Deliver regular performance reports to senior stakeholders

Compensation

Competitive salary with performance-based incentives

Work Arrangement

Hybrid work model with office and remote options

Team

Part of the Global Operations Center within a large-scale media division

About the GOC

The Global Operations Center unifies media execution across regions, ensuring consistency, efficiency, and strategic alignment in broadcast and digital delivery.

Technology & Tools

Relies on advanced broadcast management systems, audience analytics platforms, and integrated scheduling tools to support linear TV operations.

Available for qualified candidates

Relocating to Thailand?

Visa and work permit handled by experts

SVBL manages your entire visa process — from application to approval. Work permits, extensions, and compliance all covered. One partner for legal, immigration, and settling in.

Work permit processing
Visa extensions & renewals
Immigration compliance
Banking & housing guidance
Get free consultation
Free initial consultation
About company
WPP Media
WPP Media is WPP's AI-driven media operating unit that brings together media, data, and partnerships to deliver creative personalization at scale. It operates through the WPP Open platform and Open Intelligence, helping clients see exactly where, how, and why their media investments are working.
All jobs at WPP Media Visit website
Job Details
Department Global Operations Centre (GOC)
Category management
Posted 5 hours ago