Vasion seeks a Lead UI/UX Designer, Web to own the user experience of our public web presence. You will combine visual design excellence with a deep understanding of user experience to optimize journeys that drive conversions, ensuring pages are accessible, mobile-optimized, and strategically aligned with business goals.
What You'll Do
- Lead the UX and visual design of the website, focusing on optimizing user journeys that drive demo bookings and other key conversions.
- Design mobile-first experiences that translate seamlessly across all devices and screen sizes.
- Champion accessibility standards (WCAG) to ensure the website is usable by everyone.
- Analyze user behavior through heatmaps, session recordings, and analytics to identify friction points and opportunities.
- Plan and execute A/B tests and usability studies to validate design decisions and iterate based on real user data.
- Create wireframes, prototypes, and high-fidelity mockups that clearly communicate user flows and interaction patterns.
- Collaborate with marketing, content, and development teams to align design decisions with business goals and technical requirements.
- Maintain and evolve the design system and Figma component libraries to ensure consistency and efficiency.
- Mentor a junior designer, providing guidance on both craft and UX thinking.
- Stay current with UX best practices, accessibility guidelines, and emerging web design trends.
What We're Looking For
- 4+ years of experience in web design with a strong portfolio demonstrating UX-focused work.
- Proven experience optimizing websites for conversion, with examples of how design decisions impacted measurable outcomes.
- Deep understanding of mobile-first and responsive design principles.
- Working knowledge of accessibility standards (WCAG 2.1) and experience implementing accessible design patterns.
- Proficiency in Figma, including design systems, component libraries, and prototyping.
- Familiarity with analytics and user research tools (Google Analytics, Hotjar, Crazy Egg, or similar).
- Solid understanding of HTML and CSS; ability to collaborate effectively with front-end developers on implementation.
- Experience working with modern CMS platforms (e.g., StoryBlok, Contentful, WordPress) and designing within technical constraints.
- Experience with A/B testing and iterative, data-informed design processes.
- Strong communication skills with the ability to articulate design rationale to stakeholders.
- Bachelor's degree in Web Design, UX Design, Graphic Design, HCI, or a related field (or equivalent experience).
- Portfolio must include at least one detailed case study demonstrating measurable business impact (conversion rate improvements, engagement metrics, etc.).
Nice to Have
- Experience in the SaaS or software industry.
Technical Stack
- Figma
- HTML
- CSS
- Google Analytics
- Hotjar
- Crazy Egg
- StoryBlok
- Contentful
- WordPress
Team & Environment
You will collaborate closely with marketing, content, and development teams.
Benefits & Compensation
- Flexible work environment
- Discretionary Vacation bonus
- Flexible paid time off
- Paid parental leave
- Competitive pay
- A full suite of traditional benefits
- Training/Advancement opportunities
- 401k with company-match
- Mental Health Wellness Support
- Financial wellness education
- Company-contributed HSA
- Headquarter perks include gym, pickleball, snacks & drinks, arcade, theater room, monthly All Hands lunch, etc.
- Lehi, Utah office perks include gym access, snacks & drinks, monthly All Hands lunch
Work Mode
The position is hybrid, with roles open in St. George, Utah; UK; Germany; and Lehi, Utah. Remote work is available for candidates in: AL, AR, AZ, CA, CO, FL, GA, ID, IL, IN, KY, MA, MD, MI, MN, MO, MT, NC, NE, NJ, NM, NV, NY, OH, OR, PA, TN, TX, UT, VA, VT, WA, WY.
Vasion is an equal opportunity employer. We evaluate qualified applicants without regard to race, age, color, religion, sex, national origin, disability, veteran status, gender identity, sexual orientation, and other legally protected characteristics.
