The Lead Digital Fundraising Manager will lead strategic, multi-channel digital campaigns for mission-driven nonprofit clients at Interactive Strategies. This role combines creative storytelling with data-driven marketing to drive donations and engagement, while also mentoring team members and contributing to agency growth.
What You'll Do
- Create multichannel and integrated digital marketing strategies that engage our clients' audience and lead to successful conversion goals (donations, lead generation, etc.)
- Build strong client relationships through effective communication and project management
- Plan and execute robust, creative and conversion-driven email campaigns
- Collaborate with our design and content teams to develop creative concepts and campaigns that attract and engage
- Work with our digital advertising team to implement and track best-in-class advertising campaigns across paid social, paid search, programmatic and connected TV
- Optimize digital marketing and fundraising campaigns to maximize ROI across channels
- Work within the marketing team to track, analyze and develop meaningful reporting for clients and proactively recommend next steps based on past performance
- Conduct audits of our clients' digital marketing efforts to determine past performance and set benchmarks for future efforts
- Evaluate emerging tactics and techniques
- Provide thought leadership and perspective for adoption where appropriate
- Research and stay up to date on what’s happening in and around the industry to learn about current content trends, develop unique ideas and anticipate consumer needs
What We're Looking For
- Self-motivated
- Collaborative
- Experienced in nonprofit fundraising or large-scale digital marketing
- Proven ability to work across email, ads, and analytics
Technical Stack
- digital ads
- paid social
- paid search
- programmatic
- connected TV
- analytics
Team & Environment
- growing team
- full-service digital agency team with design, content, and digital advertising teams
Work Mode
- local-city
- Washington, DC
Interactive Strategies is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees.





