Responsibilities
- Build an iconic, trusted consumer brand
- Own and scale D2C growth
- Develop a powerful content & community flywheel
- Lead partnership marketing
- Build and lead the marketing function
Requirements
- 8–12+ years in marketing, with experience in consumer-first, high-growth companies
- Early-stage or startup experience where you’ve built from 0 → 1 or 1 → 10
- Proven success scaling D2C performance marketing
- Experience building or shaping a beloved consumer brand
- Strong intuition for what resonates emotionally—and what converts
Nice to Have
- Experience in healthcare, digital health, or regulated industries (a plus, not required)
- Experience working with multi-channel distribution (D2C + partnerships)
Benefits
- Competitive base salary + meaningful equity
- Health, dental, vision insurance
- Flexible, remote-first culture
- Opportunity to build and lead a core function from the ground up
Team
Team size: small. Structure: high-performing team
Additional Information
- You care deeply about craft—words, visuals, tone, experience
- You are analytical and creative (you can move between CAC models and storytelling seamlessly)
- You are obsessed with the customer—especially underserved populations
- You thrive in ambiguity and move quickly without perfect information
- You want to build something that actually matters
