General Motors LLC seeks a Head of Global Brand Media Strategy to play a pivotal role within MediaOne, our internal media organization. You will serve as a strategic advisor to country-level media leads, guiding the development of innovative media strategies that resonate in local markets while aligning with our global vision.
What You'll Do
- Serve as a strategic advisor to country-level media leads, providing guidance and best practices to support local media planning and execution.
- Facilitate cross-market collaboration and knowledge sharing to elevate media capabilities globally.
- Partner with regional and local teams to co-develop media strategies that align with global media approaches while respecting local market nuances.
- Lead the development of global media frameworks, toolkits, and playbooks to support consistent and effective media planning across countries.
- Work closely with global and local-market media agencies to drive how global approaches are translated on a market-by-market basis.
- Work with global teams to ensure the appropriate local resources are in place with agencies and key media vendors.
- Collaborate with other groups inside and outside of MediaOne to define and track global media KPIs.
- Drive innovation by identifying emerging media trends and technologies and sharing actionable insights with country teams.
- Facilitate local market access to global-first opportunities and strategic benefits with key global media vendors.
- Support the development and implementation of global learning agendas and training programs to build media expertise across regions.
- Represent global media strategy in cross-functional meetings and ensure alignment with broader marketing and business goals.
- Facilitate global and cross-market forums and workshops in collaboration with the Global Media Services team.
What We're Looking For
- 10+ years of experience in media strategy, planning, or operations, with a strong international or global focus.
- Bachelor’s degree required.
- Proven ability to influence and collaborate across diverse, cross-cultural teams without direct authority.
- Deep understanding of global media landscapes, including digital and offline channels.
- Experience working with or for media agencies in a global context.
- Strong analytical skills and ability to translate data into actionable insights.
- Excellent communication, presentation, and stakeholder management skills.
- Strategic thinker with a proactive, self-starter mindset.
- Proficiency in PowerPoint and Excel.
- Ability to legally operate a motor vehicle on a regular basis.
Nice to Have
- Bachelor’s degree in business, marketing, or a related field.
Technical Stack
- PowerPoint
- Excel
Team & Environment
You will be part of MediaOne, GM’s internal media organization, collaborating closely with the Head of US Brand Media Strategy, country-level media leads, regional and local teams, and global and local-market media agencies.
Benefits & Compensation
- Compensation range: $175,500 - $268,800
- Medical, dental, vision insurance
- Health Savings Account
- Flexible Spending Accounts
- Retirement savings plan
- Sickness and accident benefits
- Life insurance
- Paid vacation & holidays
- Tuition assistance programs
- Employee assistance program
- GM vehicle discounts
Work Mode
This is a hybrid role with remote work flexibility.
General Motors is committed to being a workplace that is not only free of unlawful discrimination, but one that genuinely fosters inclusion and belonging. All employment decisions are made on a non-discriminatory basis without regard to sex, race, color, national origin, citizenship status, religion, age, disability, pregnancy or maternity status, sexual orientation, gender identity, status as a veteran or protected veteran, or any other similarly protected status.
