Responsibilities
- Own account strategy for a brand at the intersection of technology and human expression
- Write creative briefs that spark ideas, not just check boxes
- Translate creator culture insights into authentic brand strategy
- Build thought leadership and intellectual property that establishes Golin's voice in the creator economy conversation
- Get real visibility with senior leadership on both the agency and client side
- Develop a point of view on what it means for brands to champion creativity in an AI-driven world
Requirements
- 7–10 years of strategic planning experience, ideally with exposure to creative tools, tech, or creator-focused brands
- A genuine fluency in creator culture: knowledge of platforms, communities, mindsets, and the current cultural moment
- The ability to speak to creators, not at them: understanding their motivations, frustrations, and what makes them feel seen
- Research skills across social listening, creator community analysis, competitive audits, and cultural trends mining
- The skill to turn complexity into clarity: producing sharp briefs, compelling narratives, and clear presentations
- An inclusive lens: recognizing that creativity varies across disciplines, backgrounds, and platforms
- Confidence in the room: ability to lead client sessions, hold the strategic thread, and make people feel the work is progressing
- Comfort with ambiguity and speed: managing multiple workstreams, evolving briefs, and high creative stakes
Additional Information
- Salary Range: $94,000 USD - $165,000 USD
- Golin is an Equal Opportunity/Affirmative Action employer
- Accommodations available for applicants needing assistance accessing the employment website via JobAppAccommodation@ipgdxtra.com
