Role Overview
Shape the future of human transformation through media. As Director of Media, you will lead the strategic evolution of a prominent personal brand into a globally recognized, culturally resonant media entity under the Paradox umbrella. This is not a traditional content roleāitās a creative leadership position where storytelling, psychology, and performance analytics converge to redefine how personal development content is created and consumed.
Key Responsibilities
- Lead the creative transformation of an established personal brand into a scalable, high-impact media organization with a distinct visual and narrative identity
- Develop and execute a dual-brand strategy that strengthens both the individual figurehead and the company brand without overlap or dilution
- Invent and launch disruptive content formatsādocumentaries, conceptual shorts, reality-style seriesāthat challenge conventions in the self-improvement space
- Define platform-specific editorial strategies: depth-driven long-form content for YouTube, visually immersive storytelling for Instagram, and credibility-focused narratives for LinkedIn
- Own the full production lifecycleāfrom concept and scripting to final cutāensuring every piece aligns with the overarching creative vision
- Recruit and integrate specialized talent such as motion designers, drone operators, and subject-matter experts to elevate production quality
- Act as creative director on set, managing scripts, direction, and performance logistics so the central figure can focus purely on delivery
- Lead and inspire an internal creative teamāeditors, designers, producersāby setting rhythm, standards, and a culture of relentless improvement
- Serve as the final artistic authority, ensuring all published content meets elite benchmarks in visual storytelling, sound design, and narrative pacing
- Collaborate closely with growth teams to develop content that drives measurable conversion, not just views
- Use dataāretention curves, click-through rates, cost per leadāto kill underperforming content quickly and scale what resonates
Qualifications
- Proven success in scaling a media brand, YouTube channel, or personal platform to over 100,000 followers or millions of views
- Deep understanding of audience retention, virality mechanics, and behavioral psychology behind sharing
- Experience managing creative teams and elevating work from good to exceptional through precise, actionable feedback
- Exceptional scripting ability with a portfolio of high-performing, long-form content
- Strong narrative design skills, including crafting compelling hooks and sustaining engagement over extended durations
- Track record of creating content that drives business outcomesāsales, conversions, campaign successānot just engagement metrics
- Highly refined creative taste and zero tolerance for mediocrity in design or storytelling
- Demonstrated ability to lead by doingāstepping in to write, direct, or edit when necessary
- Resilient mindset: open to failure, data-driven iteration, and rapid pivoting without ego
- Native or bilingual proficiency in French, with full professional fluency in English for written and verbal communication
Work Environment & Benefits
- Fully remote-first culture with flexible hoursāwork from anywhere in the world
- Option to work from premium offices in Dubai, Paris, or Lisbon
- Company-provided Mac for seamless workflow
- Annual 350⬠wellness stipend for gym memberships, dance classes, or mental health support
- 150⬠yearly allowance for books or professional development
- Six one-on-one coaching sessions with a certified Paradox Coach for personal or career growth
- Opportunity to contribute to the Paradox Foundation, a nonprofit dedicated to empowering teenagers
- Surrounded by high-caliber peers in a culture that values autonomy, accountability, and continuous improvement
- Work on products used by millions to create meaningful, lasting change in their lives
- A culture that rejects conventional best practices in favor of creative disruption and bold experimentation
Core Values
Excellence is expected. We operate in a fast-moving, high-ambition environment where impact trumps optics. Creative freedom comes with full ownership. We value doers who lead through competence, stay grounded in data, and prioritize psychological insight over trends. If you thrive in autonomy, demand the highest standards, and believe media can transform minds, this is your platform.