1Password is seeking a Director, Channel Marketing to lead the next phase of our global channel strategy and build a high-impact channel marketing function. You will architect how we engage, enable, and accelerate partner performance from program design to execution.
What You'll Do
- Lead the global channel marketing strategy, priorities, and performance metrics in partnership with GTM Partnerships and the broader Marketing team.
- Build and execute a multi-tier partner marketing program to engage MSPs, resellers, and distributors, drive pipeline, and support sales goals.
- Define and operationalize our partner enablement strategy, including sales collateral, marketing resources, and training materials.
- Plan and manage co-marketing campaigns and MDF programs that activate partners and incentivize performance.
- Operate a partner incentive program to motivate partner sales reps and accelerate deal velocity.
- Oversee and evolve our partner portal, ensuring access to up-to-date and relevant assets.
- Accelerate time-to-first-deal for newly onboarded partners and ensure consistent partner-sourced pipeline.
- Hire, manage, and develop a high-performing channel marketing team as we scale globally.
- Build strong, strategic relationships with priority partners to establish 1Password as a preferred vendor.
- Partner with GTM leaders to support partner acquisition, onboarding, and joint go-to-market efforts.
- Own and report on channel marketing KPIs, including sourced pipeline, program ROI, and partner engagement.
What We're Looking For
- 8+ years of experience in channel or partner marketing.
- Proven success building and scaling partner marketing programs with measurable revenue impact.
- Deep understanding of MSPs, distributors, and reseller ecosystems, with experience engaging both SMB and enterprise partner types.
- Track record of leading cross-functional initiatives with GTM teams, including Sales, Product Marketing, and Partnerships.
- Hands-on experience with MDF/co-marketing programs, incentives, and partner lifecycle management.
- Executive presence with strong communication skills—able to influence internal stakeholders and build trust externally.
- Experience hiring and leading a team, and a passion for developing talent.
- Data-driven mindset with strong program management and analytical skills.
Nice to Have
- Experience ideally in cybersecurity or B2B SaaS.
- Experience managing and evolving partner portals (Zift experience strongly preferred).
Team & Environment
Work closely with the GTM Partnerships team, Product Marketing, and Field Marketing.
Benefits & Compensation
- USA: $183,000 USD - $247,000 USD. Canada: $177,000 CAD - $239,000 CAD. + equity grant included.
- Health, dental, 401k/RRSP and many other benefits.
- Generous paid time off.
- Equity grant.
- Participation in incentive programs.
- Maternity and parental leave top-up programs.
- Four company-wide wellness days.
- Retirement matching program.
- Free 1Password account.
- Paid volunteer days.
- Employee-led inclusion and belonging programs and ERGs.
- Peer-to-peer recognition through Bonusly.
Work Mode
This is a remote position open to candidates in Canada and the US.
1Password is proud to be an equal opportunity employer. We are committed to fostering an inclusive, diverse and equitable workplace that is built on trust, support and respect. We welcome all individuals and do not discriminate on the basis of gender identity and expression, race, ethnicity, disability, sexual orientation, colour, religion, creed, gender, national origin, age, marital status, pregnancy, sex, citizenship, education, languages spoken or veteran status.





