Hybrid

Finanzen.net Gruppe / finanzen.net GmbH is hiring a Digital Marketing & Partner Campaign Manager (m/w/d)

About the Role

finanzen.net GmbH is looking for a Digital Marketing & Partner Campaign Manager (m/w/d) to play a central role in optimizing on-site conversions and implementing key advertising campaigns. You will guide users through our platform and measurably increase conversion goals, from acquiring new customers to activating existing users for a leading financial portal.

What You'll Do

  • Manage and optimize performance campaigns for important advertising clients, analyze performance, and develop optimization suggestions.
  • Analyze user behavior and conversion funnels to identify and implement targeted measures to increase registrations for our neo-broker finanzen.net ZERO and selected partners.
  • Evaluate campaign success using relevant KPIs and derive actionable recommendations to continuously improve performance.
  • Implement targeted campaigns for lead generation and KYC increase, including A/B testing, segmentation, and creation of advertising articles and mailings.
  • Analyze user behavior and performance data along the funnel and initiate measures to improve user experience and conversion rates.
  • Develop and implement compelling content for landing pages, mailings, and advertising materials that appeal to our target groups.
  • Present financial products in an attractive and clearly understandable way.
  • Collaborate with Sales, SEO, Editorial, and Tech teams to successfully implement data-driven projects.
  • Support the conception and implementation of new products and platform features.

What We're Looking For

  • A completed degree in Marketing, Communication Sciences, Media Informatics, or another field with a strong focus on media, analysis, or communication.
  • Analytical thinking and the ability to gain data-based insights, derive clear recommendations for action, and evaluate their success.
  • Enthusiasm for digital user experiences and the optimization of online products.
  • Pronounced passion for the stock market, including stocks, derivatives, ETFs, and funds.
  • Talent for concise and target-group-oriented advertising copy, with the ability to prepare complex content clearly for different target groups.
  • Very good German and English language skills, both spoken and written.

Nice to Have

  • Basic knowledge of HTML/CSS and experience working with technical teams.

Team & Environment

You will be working in an interdisciplinary team collaborating closely with Sales, SEO, Editorial, and Tech teams.

Benefits & Compensation

  • Work in a dynamic and international environment with creative and committed colleagues.
  • Flexible working models that enable remote work.
  • Chance to actively shape a leading financial portal and work on innovative digital advertising solutions.
  • Opportunities for further training and the chance to expand your skills in a fast-growing company.
  • Dog-friendly workplace.

Work Mode

This is a hybrid role based in Karlsruhe, Germany.

We look forward to all applications regardless of gender, nationality, ethnic and social origin, religion, worldview, disability, age, sexual orientation, and identity.

Required Skills
Digital MarketingCampaign ManagementPartner ManagementMarketing StrategyPerformance MarketingAnalyticsProject ManagementCommunicationSEOContent Marketing
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About company
Finanzen.net Gruppe / finanzen.net GmbH

Die Finanzen.net Gruppe ist ein innovatives FinTech-Unternehmen, das private und professionelle Anleger bei ihren Investitionsentscheidungen unterstützt. Zur Gruppe gehören das Finanzinformationsportal finanzen.net, der Neobroker finanzen.net ZERO und TraderFox.

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Job Details
Category other
Posted 8 months ago