Responsibilities
- Introduce innovative analytics tools and lead efforts in data mining, interpretation, and reporting using combined structured and unstructured datasets.
- Design and deploy statistical models in areas such as demand forecasting, marketing mix analysis, and machine learning or artificial intelligence applications.
- Actively pursue industry advancements and skill development to build new data analytics capabilities that inform strategic marketing decisions.
- May involve supervising or mentoring team members to support execution of key data science functions.
