Hybrid

Goodway Group is hiring a Data Analyst (Contract)

Responsibilities

  • Engage with key stakeholders to understand their data needs and requirements.
  • Identify and extract data from various sources and aggregate into a cohesive report
  • Create, refine, and optimize routine reports for Insights and Strategy team
  • Proactively seek any needed context and clarification regarding the data request
  • Analyze data and identify trends to inform client marketing strategy – inclusive of audience, media engagement, creative performance and more
  • Translate data into actionable insights, providing simple and appealing visualizations to clearly communicate the data story to non-specialists
  • Contribute to internal brainstorming sessions and collaborate with sales, account management and strategy team members throughout client consultation
  • Proactively seek and develop knowledge of the retail, CPG and healthcare industry
  • Ability to identify potential challenges and suggest actions to mitigate them
  • Is accountable for adhering to timelines, meeting quality standards and takes ownership of projects
  • Adapts well to change and ever-evolving solutions
  • Adhere to all regulatory, company and department data policies

Requirements

  • Bachelor's degree in relevant fields or equivalent work experience
  • 1 - 3 years experience in SQL with Big Query or similar platforms
  • 1 - 3 years experience in data visualization tools such as Tableau, Power BI, Looker, or similar platforms.
  • 1 - 3 years experience in conducting data analysis.
  • Ability to collaborate effectively within a team and across functions.

Nice to Have

  • Knowledge of statistical modeling techniques, segmentation, research, lifetime value, ROAS are a plus
  • Understanding and experience working with digital media tech stack DMPs/DSPs/SSPs/Google Cloud Platform/Adobe Marketing Cloud
  • Extensive experience with Microsoft Office (especially Excel and PowerPoint)
  • Experience with Circana Unify platform

Work Arrangement

Hybrid

Additional Information

  • This is a 40 hour a week contracted position for a maternity leave coverage. We are only accepting candidates based in the US at this time.
  • We are only accepting candidates based in the US at this time.
Required Skills
Power BIResearchMicrosoft Office
About company
Goodway Group
Goodway Group is an independent and remote-first media and marketing services firm with a 90+ year history. It is a leading data-driven and technology-enabled digital media and marketing services firm with teams in the U.S. and the UK.
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Job Details
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Posted 3 months ago