We are looking for a Content Creator to become the face of Upway's YouTube channel and help build the most trusted YouTube destination for people researching e-Bikes. You'll produce authentic, engaging video content on-site in New York to build trust and drive discovery.
What You'll Do
- Host 4 long-form YouTube videos per month.
- Develop engaging YouTube topics and storylines.
- Be comfortable on camera and act as the face of the channel.
- Work closely with the videographer/editor to structure episodes, ensure strong pacing and storytelling, and keep videos engaging for long watch times.
- Be present in person in New York for filming at 134 Morgan Ave, Brooklyn.
- Bring ideas for YouTube series and formats.
- Continuously test what works with the audience.
- Help shape the personality and voice of the channel.
What We're Looking For
- Genuine bike enthusiast.
- Curious about different brands and models.
- Excited about e-Bike culture and mobility.
- Charismatic and engaging on camera.
- Comfortable speaking for 30+ minutes.
- Able to explain complex things in a simple way.
- Natural storytelling ability.
- Not corporate.
- Able to take strong viewpoints.
- Funny, engaging, authentic.
- Comfortable filming in different environments.
- Willing to ride bikes, test products, and interact with customers.
- Open to experimentation while building the channel.
Team & Environment
You will work closely with the marketing team.
Work Mode
This is an onsite position based at 134 Morgan Ave, Brooklyn, New York.
Upway is an equal opportunity employer.



