Kaufland e-commerce Services GmbH & Co. KG is hiring a B2B Marketing Manager (all genders) (Elternzeitvertretung)

Kaufland e-commerce Services GmbH & Co. KG is hiring a B2B Marketing Manager (all genders) for a one-year temporary parental leave replacement. You will be responsible for developing marketing strategies and content to acquire new sellers for Kaufland's online marketplaces and promote existing marketplace services and features.

What You'll Do

• Develop B2B marketing strategies and concepts to acquire new sellers for our online marketplaces and promote existing services.
• Create innovative content, websites, newsletters, social media posts, blogs, and publications in collaboration with the Communication Team to maximize lead generation.
• Maintain and develop the brand image of the Kaufland Global Marketplace all-in-one solution.
• Monitor and analyze KPIs of all marketing activities to derive optimization measures and continuously improve performance.
• Advise Partner Managers as an expert and collaborate on developing individual advertising concepts for their international promotion activities.
• Work closely with Seller Communication, Partner Managers, and the Sales team.
• Stay up-to-date on the latest trends and best practices in B2B marketing.

What We're Looking For

• A successfully completed university degree, preferably in marketing, communication, or a comparable field.
• First professional experience in marketing or B2B marketing, ideally within an e-commerce environment.
• Strong analytical thinking skills and a high affinity for data-driven marketing.
• Creativity and innovation in developing marketing strategies and cross-functional campaigns.
• Strong communication skills and the ability to convey complex technical content appropriately for the target audience.
• Fluency in German and English (C1) and enjoyment working in an international environment.

Team & Environment

You will be part of the Partner Management & B2B Marketing team within Marketplace Management.

Benefits & Compensation

• Flexible remote work within Germany or at offices in Cologne, Darmstadt, Düsseldorf, or a co-working space in Berlin.
• Urban Sports Club and RSG Group Fitness Studios: Access to fitness, swimming, yoga, and more at top conditions.
• Mental Well-Being support with offers like Instahelp, a digital platform for psychological online counseling.
• 30 days of vacation per year & the option to take a sabbatical after a certain period with the team.
• Option for Pluxee restaurant vouchers with tax-advantaged meal subsidies.
• Subsidized Deutschlandticket for public transport.
• Corporate Benefits: Attractive discounts with strong brands.
• Free choice of hardware (Mac or Lenovo).
• Growth boost: Online language learning offers, diverse in-house training, and automated 360-degree feedback.
• Dynamic culture with flat hierarchies, start-up mentality, an international team from over 65 nations, and the backing of the Schwarz group.
• Teamplayer environment with digital onboarding, buddy program, and regular team and company events.

Work Mode

This is a hybrid role. Work flexibly from within Germany or from one of our offices in Cologne, Düsseldorf, Darmstadt, or a co-working space in Berlin.

Applications from all people are welcome - regardless of skin color, sexual orientation, gender identity, age, disability, ethnic origin, religion, and worldview. We are a signatory of the Charta der Vielfalt.