Amgen Inc. is seeking an Associate Director of Value Marketing for its U.S. Bone Franchise. You will lead cross-functional strategy and marketing initiatives focused on health systems and Integrated Delivery Networks (IDNs). Your mission is to develop deep customer insights and implement scalable post-fracture care pathways to advance osteoporosis population health management.
What You'll Do
- Serve as the cross-functional lead in developing deep customer insights for the health system customer segment.
- Tailor marketing tactics and solutions to improve osteoporosis population health management across the care continuum.
- Lead strategy and cross-functional efforts to support implementation of scalable post-fracture care pathways.
- Drive development of the cross-functional health system strategy and lead a team of experienced marketers.
- Develop innovative customer engagement opportunities and multi-channel marketing tactics to effect customer organizational behavior change.
- Serve as a key contact to work with health system executives and post-fracture care champions.
- Shape the bone health systems strategy in close collaboration with brand lead(s), field lead(s), and cross-functional partners.
- Oversee prioritization and development of key messages, tools, and resources to engage health system partners.
- Lead development of innovative health system partner engagement strategies, including roundtables and forums.
- Develop strong relationships with and routinely engage health system leaders and Key Opinion Leaders (KOLs) to synthesize insights.
- Pilot targeted insightful post-fracture care solutions with willing health systems.
- Partner with Key Account Management (KAM) and Medical Science Liaison (MSL) leadership to ensure optimized implementation of health system strategies.
- Liaison with training to ensure superior operational execution, competencies, and capabilities.
- Identify market research needs and collaborate with the PMR team to implement.
- Partner cross-functionally with business partners such as IDN/KAM marketing, medical, Health Economics and Outcomes Research (HEOR), CfOR, Health IT Liaisons, HCP marketing, Sales and KAM leadership, and the Bone Brand Lead.
What We're Looking For
- Doctorate degree and 3 years of marketing, clinical, and/or business experience in a role aligned with a Healthcare Delivery organization or Marketing/Sales commercial organization.
- OR Master’s degree and 7 years of marketing, clinical, and/or business experience.
- OR Bachelor’s degree and 9 years of marketing, clinical, and/or business experience.
- OR Associate’s degree and 12 years of marketing, clinical, and/or business experience.
- OR High school diploma / GED and 14 years of marketing, clinical, and/or business experience.
- A minimum of 3 years experience directly managing people and/or leadership experience leading teams, projects, programs, or directing the allocation of resources.
Nice to Have
- Advanced degree such as MBA, MPH, MHA, PhD, or PharmD.
- 8+ years of experience in a series of commercial roles of increasing scope, scale, and complexity within the bio-pharmaceutical industry.
- 5+ years established experience engaging U.S. Health System/IDN system-level partners and KOLs, with demonstrated understanding of market dynamics, core customer business drivers, and health system unmet needs.
- Key Account Management, Medical Science Liaison, or hospital/institutional sales experience.
- Demonstrated experience/knowledge of the evolving U.S. healthcare landscape with a focus on health system vertical/horizontal integration, care pathway implementation, and ability to influence care across the healthcare ecosystem.
- Ability and desire to serve as an Amgen thought leader internally and externally.
- Experience developing and implementing innovative commercial strategies within highly competitive markets.
- Strong data/analytics skills and the ability to translate real-world data into actionable insights.
- Consistent track record in leading cross-functional teams in a matrix environment.
Team & Environment
You will report to the Health Systems and Key Accounts Marketing Director.
Benefits & Compensation
- Salary range: $183,671.00 to $229,424.00 USD (excluding Puerto Rico). Also listed as $161,297.00 USD - $205,350.00 USD.
- A comprehensive employee benefits package, including a Retirement and Savings Plan with generous company contributions, group medical, dental and vision coverage, life and disability insurance, and flexible spending accounts.
- A discretionary annual bonus program, or for field sales representatives, a sales-based incentive plan.
- Stock-based long-term incentives.
- Award-winning time-off plans.
- Flexible work models, including remote and hybrid work arrangements, where possible.
Work Mode
This position offers a hybrid work model and is based in the United States.
Amgen is an Equal Opportunity employer and will consider all qualified applicants for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, protected veteran status, disability status, or any other basis protected by applicable law.
