Leadtech is looking for an Apple Ads Specialist to take ownership of Apple Search Ads campaigns from strategic setup through continuous optimization. You will be instrumental in enhancing app visibility and driving ROI for mobile applications.
What You'll Do
- Conduct end-to-end campaign setup, from initial planning to launching new initiatives.
- Execute detailed keyword planning, bidding strategies, and ongoing optimization to drive ROI.
- Proactively identify growth opportunities and test hypotheses to scale high-performing campaigns.
- Perform continuous A/B testing on creatives and expand keyword coverage.
- Monitor campaign performance, identify issues, and ensure timely resolution.
- Deliver performance reports and translate data into clear, actionable insights for improvements.
- Stay up-to-date with App Store trends, ASA platform updates, and competitor activity.
- Collaborate with ASO, creative, and product teams to maximize campaign synergy.
What We're Looking For
- 1+ year of hands-on experience in managing Apple Search Ads campaigns.
- Deep expertise in ASA strategy, campaign execution, keyword optimization, and bidding models.
- In-depth knowledge of iOS mobile attribution and the SKAdNetwork framework.
- Experience running iOS acquisition campaigns across different geos and funnel stages.
- Strong command of Mobile Measurement Platforms (e.g., Adjust, Appsflyer) and Firebase.
- Skilled in Excel for campaign tracking and performance analysis.
- Exceptional attention to detail and ability to manage multiple ASA initiatives simultaneously.
- Analytical mindset with the ability to translate large datasets into strategic actions.
- Proactive, independent, and adaptable to a fast-paced and evolving mobile ecosystem.
Technical Stack
- Apple Search Ads
- Mobile Measurement Platforms (e.g., Adjust, Appsflyer)
- Firebase
- Excel
Team & Environment
You will join a dynamic SEM team that collaborates closely with ASO, creative, and product teams. Our culture prioritizes a team-first approach, fun, positivity, passion for creativity, collaboration, and an inclusive workplace.
Benefits & Compensation
- Full-time, permanent contract.
- Flexible time off, no blackout dates, plus your birthday, Christmas’ Eve and New Year’s Eve off.
- Remote work.
- Flextime (7 – 9:30 a.m. / 3:30 – 7:30 p.m).
- Free Friday afternoons (a 7-hour workday!).
- 35-hour week in July and August.
- Enhanced career path designed just for you.
- External training budget.
- Team-building budget and organized activities.
Work Mode
This is a fully remote position, with the option for a hybrid model based in Barcelona, Spain.
We are an Equal Opportunity Employer and are committed to providing employees with a work environment free of discrimination and harassment.
