BNY is hiring a Wealth Content/Thought Leadership Writer for the role of Vice President, Marketing & Communications. This individual contributor position is pivotal within BNY's Marketing function, promoting and enhancing the company's brand and communication strategies. The role aligns with strategic pillars by fostering innovation, collaboration, and client-centric strategies to drive growth and operational excellence.

What You'll Do

Develop and execute comprehensive marketing strategies by leveraging industry knowledge and data-driven insights to enhance BNY's brand presence.
Collaborate with cross-functional teams to ensure alignment of marketing initiatives with business objectives.
Lead the creation of compelling content and communication materials that resonate with target audiences.
Evaluate and measure the effectiveness of marketing campaigns and initiatives to ensure continuous improvement and achievement of key performance indicators.
Drive innovation in marketing practices by exploring new digital platforms and strategies to engage clients and stakeholders effectively.
Maintain strong relationships with external partners and vendors to optimize marketing efforts and achieve strategic objectives.

What We're Looking For

Bachelor's degree in Marketing, Communications, or a related field.
5-12+ years of relevant experience.
Strong strategic thinking and analytical skills, with a proven ability to translate data into actionable marketing strategies.
Excellent communication and interpersonal skills, essential for effective collaboration and stakeholder engagement.
Proficiency in leveraging digital marketing tools and platforms to drive brand growth and engagement.