What You'll Do
Take ownership of user acquisition efforts in the Polish market, designing and executing strategies that generate high-quality traffic to mobile apps and websites. You'll manage paid campaigns across major social platforms and display networks, continuously refining targeting, creatives, and budgets to improve ROI and lower customer acquisition costs.
Lead search acquisition initiatives using Apple Search Ads and search engine advertising, aligning bids and keywords with real-time performance data. Plan media spend in sync with key sports events to maximize campaign impact, and deliver regular performance reports tracking KPIs like CPA, conversion rate, and return on ad spend.
Partner with creative teams to develop compelling ad assets and run A/B tests to identify top-performing variations. Collaborate closely with local marketing teams in Poland to ensure messaging resonates with regional audiences, and provide data-driven insights to guide strategic decisions.
Requirements
- 1–2 years of experience in digital marketing or app promotion, including internships
- Proven experience managing paid campaigns on Facebook/Meta platforms
- Familiarity with search advertising, including SEA and Apple Search Ads
- Strong analytical skills with advanced proficiency in Excel, including pivot tables
- Comfortable creating presentations in PowerPoint
- Fluent in English
- Self-motivated, organized, and able to manage multiple campaigns simultaneously
- Passion for sports and understanding of fan behavior
Preferred Qualifications
- Prior experience in gaming or with a sports betting operator
Benefits
- 25 days of paid leave plus 10 RTT days
- Ticket Restaurant® card with €11 daily credit (€6 company-funded)
- Full health insurance coverage for employee and children
- 50% reimbursement of public transport costs
- Annual sustainable mobility allowance of €230
- Hybrid work model with flexible remote options
- Access to a broad training catalog and annual development opportunities
- Modern office space with rooftop views and on-site sports activities
- Regular internal events and organized sports tournaments
