Remarcable, Inc. is hiring a Sr. Marketing Manager, Demand Generation

Remarcable, Inc. is hiring a Sr. Marketing Manager, Demand Generation to take full ownership of marketing channels and campaigns driving pipeline and revenue growth. You will design and execute full-funnel programs that generate awareness, engagement, and qualified opportunities across new and existing customer segments.

What You'll Do

• Plan, execute, and optimize multi-channel campaigns across digital, paid media, organic, email, social, and ABM to hit aggressive pipeline goals.
• Own the budget for paid, ABM, and direct mail channels, driving efficient allocation and measurable ROI.
• Develop and manage campaign strategy for both acquisition and expansion, including segmentation, content strategy, channel mix, and performance measurement.
• Collaborate with Sales and Marketing to ensure alignment on ICP, target accounts, and pipeline coverage across sales segments.
• Design and launch ABM programs that engage priority accounts and accelerate opportunities.
• Lead email marketing and nurture strategy, from domain warm-up to automated lifecycle campaigns, ensuring compliance and deliverability best practices.
• Partner with Product Marketing to create compelling, on-message creative and content for each stage of the funnel.
• Track and report campaign performance using Salesforce, Marketing Cloud, and analytics dashboards to provide clear insights on ROI, CAC, ROAS, and campaign effectiveness.
• Experiment with new channels and tactics to improve lead quality, velocity, and conversion throughout the funnel.
• Support Marketing Operations and MarTech programs optimizing lead routing, attribution, campaign reporting, and automation workflows.

What We're Looking For

• 5+ years of B2B SaaS marketing experience.
• Focus on demand generation, growth marketing, and pipeline creation.
• Proven experience running integrated campaigns across multiple channels (paid, organic, email, social, direct mail).
• Strong understanding of marketing automation and attribution models.
• Deep experience with CRM and marketing automation systems.
• Comfortable diving into data to optimize performance and influence strategy.
• Successful partnership with Sales and Marketing leadership on pipeline goals and campaign performance.
• Highly collaborative, creative, and able to flex across MOPs, MarTech, and Brand when needed.
• Strong copywriting, communication, and project management skills.
• Bias toward action and experimentation.

Nice to Have

• Salesforce and Marketing Cloud experience.

Technical Stack

• Salesforce
• Marketing Cloud

Team & Environment

This is a highly visible, cross-functional individual contributor role.

Benefits & Compensation

• Build a demand generation program from the ground up.
• Direct access to leadership and real opportunity to shape our go-to-market strategy.
• Influence the go-to-market strategy for a company doubling revenue year over year.
• Be part of a team that values creativity, accountability, and doing work that matters in the construction industry.

Remarcable, Inc. is an equal opportunity employer.