Requirements
- 7–10+ years in B2B product or solutions marketing (enterprise SaaS) with experience driving complex platform, architecture, or multi-product narratives and cross-functional programs.
- Proven ability to analyze markets, competitors, and technology architectures and convert insights into platform positioning, capability mapping, taxonomy recommendations, and go-to-market plans with measurable revenue impact.
- Experience collaborating with product, architecture, and engineering teams on platform strategy, deployment models, and capability roadmaps.
- Executive-ready communication and storytelling; comfortable engaging customers, partners, analysts, architects, and technical audiences.
- Strong content and enablement portfolio (platform diagrams, competitive plays, battlecards, demo flows, ROI/TCO tools) tied to win-rate and sales velocity improvements.
- Bachelor's degree in marketing, business, or a related field (or equivalent experience).
Nice to Have
- Broad background in identity, security, or infrastructure software spanning consumer-facing, enterprise workforce, and partner/B2B use cases; experience shaping platform architecture narratives or unified technology stories.
- Familiarity with identity and security standards and protocols (authentication, federation, directory services, provisioning) and adjacent platform integrations (data platforms, marketing technology, security operations, cloud platforms, marketplaces).
- Hands-on experience developing taxonomies, product capability frameworks, packaging and edition strategies, or migration programs across deployment models.
- Experience working with industry analysts and navigating platform-level evaluations, and incorporating analyst guidance into go-to-market plans.
- MBA or advanced degree (strategy/architecture/analytics focus) a plus—especially for market sizing, pricing/packaging, and platform GTM planning.
Additional Information
- Ability and willingness to travel up to 25%
