Responsibilities
- Extract meaningful insights from campaign data and user behavior, focusing on conversion paths, ad engagement, and revenue impact in a retail media setting
- Lead and enhance measurement methodologies, including attribution, incrementality analysis, and advertiser return on investment tracking
- Design and evaluate experiments in advertising, such as A/B tests for ad placement, bidding logic, and content relevance models
- Develop scalable analytics tools and dashboards that empower internal teams to monitor and improve advertising campaigns and audience targeting
- Collaborate with cross-functional teams to establish performance metrics, tracking approaches, and data structures for retail media and marketing technology applications
Benefits
- Flexible remote work options, allowing up to 20 days per year in any EU location when office presence is not required
- Support for personal growth through access to internal and external training programs
- Regular team-building events and company-wide celebrations to strengthen collaboration and recognize achievements
- Company-sponsored pension plan with personalized advisory support from an external expert
- Complimentary and confidential mental health support through professional psychologists, available anytime
Work Arrangement
Hybrid
