Allegheny Health Network is hiring a Senior Paid Media Manager to strategize and execute performance marketing campaigns for e-commerce clients. In this client-facing role, you will take the lead on planning omni-channel strategies, managing budgets, and optimizing campaigns for growth across platforms like Google, Meta, and YouTube.

What You'll Do

Develop comprehensive paid media strategies across Google Ads (Search, Display, YouTube) and Meta Ads (Facebook/Instagram). Forecast outcomes and set KPIs.
Launch and manage campaigns end-to-end. Optimize bids, audiences, creative, and placements to achieve ROAS/CPA goals. Conduct A/B testing.
Collaborate with designers and copywriters to shape ad creative aligned with performance goals. Provide feedback on messaging, visuals, and formats.
Analyze campaign data from Google Analytics, Meta Ads Manager, and other tools. Compile weekly/monthly performance reports with insights and recommendations.
Serve as the primary contact for all paid media matters. Lead regular performance calls, present reports, and explain complex data to clients.
Proactively identify new paid channels, campaign types, and testing opportunities. Stay up to date on platform updates and media trends.

What We're Looking For

3+ years managing Paid Search and Paid Social campaigns (agency or in-house).
Strong track record in both Google Ads and Meta Ads.
Proficient with Google Ads, Meta Ads Manager, Google Analytics, and e-commerce tracking.
Data-driven decision maker. Strong with Excel/Sheets for analysis and reporting.
Fluent English (written and spoken). Client-facing experience required.
Self-starter who thrives in a remote, asynchronous environment. Able to juggle multiple accounts and meet deadlines with minimal oversight.

Nice to Have

Familiarity with tools like Google Tag Manager, Data Studio, Shopify, Klaviyo, or performance creative workflows.

Technical Stack

Google Ads, Meta Ads Manager, Google Analytics, Excel/Sheets
Google Tag Manager, Data Studio, Shopify, Klaviyo

Team & Environment

You’ll join a small, fully remote team and work closely with account leads and creative teams. The culture is no-nonsense and data-driven, with a "sky’s the limit" mindset that values initiative, analytical thinking, and continuous learning.