About the Role
The role involves analyzing marketing performance across channels, building dashboards, and delivering insights to guide strategy and optimize spend.
Responsibilities
- Analyze digital marketing campaigns across multiple channels to assess effectiveness
- Develop and maintain dashboards for real-time performance tracking
- Collaborate with marketing teams to define KPIs and measurement frameworks
- Identify trends and anomalies in user acquisition and conversion data
- Support budget allocation by evaluating channel ROI
- Use statistical methods to measure campaign impact and incremental lift
- Ensure data accuracy and consistency across reporting systems
- Translate business questions into analytical queries and models
- Work closely with data engineering to improve data pipelines
- Present findings to stakeholders with clear, actionable recommendations
- Conduct A/B testing and interpret results for optimization
- Monitor competitive landscape and benchmark performance
- Improve attribution modeling to reflect customer journeys
- Document methodologies and share knowledge across teams
- Stay current with analytics tools and industry best practices
Compensation
Competitive salary and benefits package
Work Arrangement
Hybrid working model with flexibility
Team
Part of a data-driven marketing team focused on scaling digital performance
What We Offer
- Opportunities for professional growth and leadership
- Access to training and development programs
- Modern office spaces with flexible work options
- Health and wellness benefits for employees
Our Culture
- Innovation-driven environment with focus on impact
- Collaborative teams that value transparency and feedback
- Global presence with local market expertise
Available for qualified candidates