The Nielsen Company is hiring a Senior Copywriter to bridge the gap between our data capabilities and client needs by translating complex insights into compelling stories. You will create a wide range of copy content to drive brand awareness and lead generation for a company passionate about powering a better media future.
What You'll Do
- Write high-quality, culturally competent content for multimedia marketing assets in both short and long form.
- Translate creative concepts, technical products, and media insights into clear, differentiated B2B narratives.
- Work with internal data analysts and product managers to extract key insights for content strategy.
- Partner with marketing functions to develop copy supporting the full funnel from awareness to retention.
- Develop narrative architecture for diverse deliverables, including emails, digital assets, social series, sales enablement, events, and podcasts.
- Maintain fanatical devotion to detail, ensuring all stories are engaging yet accurate.
What We're Looking For
- 10+ years of experience with a strong reputation as an expert writer.
- Deep understanding of the global media landscape, audience measurement, B2B, or PR tech.
- Exceptional writing and communication skills, with a portfolio demonstrating authority and clarity.
- Analytically minded, with the ability to identify compelling stories from complex data.
- Versatile writer capable of producing content ranging from short ads to long-form technical deep dives.
- Bachelor’s degree in Journalism, English Literature, Strategic Communication, Marketing, or equivalent experience.
Nice to Have
- Advanced degree or specialized certifications.
Benefits & Compensation
- Comprehensive health and wellness plans.
- 401(k) retirement plan with company match.
- Generous paid time off policy.
- Company-provided car for those who qualify.
- Eligibility for discretionary incentive and bonus programs.
Nielsen makes hiring decisions without regard to disability status, protected veteran status, or membership in any other protected class.
