SHISEIDO is looking for a Product Manager to join the Shiseido Group Marketing team. You will build, implement, and manage comprehensive marketing and PR strategies for our Designer Fragrance Brands (Narciso Rodriguez, Issey Miyake, Zadig & Voltaire, Max Mara) and skincare brands Shiseido and Drunk Elephant. Your role is to ensure a completely consistent brand look and feel across all channels by leading retail and launch activities with a 360 approach.
What You'll Do
- Execute, implement, and monitor the annual marketing strategies across diverse distribution channels in line with global and country objectives to increase market penetration and profitability.
- Drive 360° marketing plans to maximize brand visibility and consumer engagement.
- Contribute to growth by driving new product launches and core products, and following up on COOP plans and other marketing activities.
- Assist in brand forecasting for new launches to ensure accuracy in demand planning and alignment with sales.
- Support on PR events and seedings.
- Follow-up on launches with VM and POSM updates.
- Ensure all activities are properly and timely tracked with analysis to enable key learnings and improve future operations within brand guidelines.
- Communicate and work with appropriate parties to ensure the visual interpretation, VM, and representation of the brand is implemented across all distribution and reflects global/regional direction.
What We're Looking For
- Master’s degree in Marketing Management, Business Administration, or a related field.
- 3-5 years of marketing or brand management experience.
- Strong understanding of retail and digital landscapes in the Belux market.
- Analytical mindset with the ability to translate data into actionable insights.
- Excellent project management skills.
- Strong communication and interpersonal skills.
- Creative thinker with a great eye for detail.
- Fluent in French, Dutch, and English.
Nice to Have
- Experience preferably in beauty, luxury, or FMCG.
Team & Environment
You will report to Véronique Sallustin, Marketing & PR Director, manage 2 Marketing assistants, and collaborate with the Key Account Manager, Training Manager, Customer Service, and external agencies.
Work Mode
This is a hybrid role based in Brussels.
