As a Performance Strategist, you will guide the strategic direction of performance marketing initiatives across mid-sized client portfolios. Your role centers on optimizing processes, leading teams, and strengthening client relationships to ensure sustained project success. You'll shape best practices, mentor team members, and align day-to-day execution with broader business goals.
Key Responsibilities
- Design and implement efficient workflows that enhance team productivity and project outcomes
- Lead media planning, research, and strategic roadmap development across diverse client engagements
- Coach and develop team members through feedback, training, and leadership opportunities
- Manage client relationships through onboarding, business reviews, and ongoing strategic conversations
- Monitor performance metrics and report on KPIs to internal and external stakeholders
- Collaborate with cross-functional teams from project inception through optimization
- Use business intelligence tools to analyze data, allocate resources, and inform decisions
- Facilitate change management and gain alignment on strategic shifts when needed
- Proactively identify performance opportunities and strengthen client partnerships
- Support talent development and advocate for team growth across the department
Qualifications
- Proven experience managing multi-channel performance campaigns with monthly media spends exceeding $200k USD at positive ROI
- Track record of mentoring junior staff and advancing team capabilities
- Strong analytical skills with expertise in tools like Excel, Google Sheets, Tableau, or Data Studio
- Experience across diverse verticals including ecommerce and lead generation
- Skilled in pacing, forecasting, and measuring marketing impact on business outcomes
- Effective communicator who can explain concepts like attribution, incrementality, and KPI strategy to clients
- History of managing stakeholder relationships through regular meetings and asynchronous channels
- Ability to navigate complex situations while maintaining focus on shared objectives
Environment & Support
This is a remote role based in Canada, with flexible scheduling between 9 AM and 5 PM in your local time zone. You'll have access to career development resources, internal coaching, and a culture that values curiosity, accountability, and sustainable high-quality work. The organization emphasizes inclusion, continuous learning, and respectful collaboration without office politics.
Compensation starts between $81,000 and $89,500 CAD annually, with benefits including health, dental, and wellbeing coverage. The company is committed to equal opportunity and provides accommodations upon request during the hiring process.
