Responsibilities
- Produce innovative creative content by combining AI-generated material with input from writers to test assumptions, generate audience insights, and support measurable business outcomes.
- Apply expertise in video editing, motion graphics, and visual storytelling to develop engaging assets tailored to email, social platforms, display networks, and native advertising environments.
- Contribute to brand design initiatives as needed, ensuring consistency and quality across all touchpoints.
- Engage with stakeholders to understand strategic objectives, uncover challenges, and identify opportunities for creative experimentation that supports channel performance.
- Participate actively in team brainstorming, offering constructive input, maintaining focus on solutions, and fostering a collaborative environment.
- Develop strong working relationships within the creative team by openly sharing ideas, providing support, and recognizing team achievements.
- Manage multiple design projects concurrently, delivering polished assets on schedule without compromising quality.
- Follow established production workflows while identifying opportunities to refine or establish more efficient processes.
- Explore and adopt AI-powered design tools with initiative, seeking ways to streamline workflows and sharing learnings across the team.
- Take full ownership of project lifecycles, proactively resolving obstacles to maintain forward momentum.
- Ensure all creative output adheres to brand guidelines and meets legal and regulatory standards.
- Study advertising platforms deeply to understand audience targeting, user behavior, competition, and effective messaging strategies.
- Use platform-specific insights to develop resonant, high-performing creative tailored to each channel’s context and expectations.
- Drive innovation in digital design by tracking emerging trends, proposing testable creative hypotheses, and leading discussions around experimental design.
- Advocate for creative testing as a core strategy to optimize performance and deepen audience understanding.
Work Arrangement
Hybrid — San Mateo, CA, Tempe AZ
Other
- This role is not fully remote.
- Regular in-person meetings are required at offices in San Mateo, CA and/or Tempe, AZ.
