About the Role
The ideal candidate will oversee paid advertising efforts, leveraging analytics to refine targeting, improve ad performance, and scale successful campaigns across platforms such as Google Ads, social media, and programmatic networks.
Responsibilities
- Manage and optimize paid advertising campaigns across multiple digital platforms
- Develop media buying strategies to meet performance goals
- Monitor key performance metrics and adjust campaigns in real time
- Conduct A/B testing to improve ad creatives and landing pages
- Collaborate with creative teams to produce effective ad content
- Allocate budget efficiently across channels and campaigns
- Generate performance reports for stakeholders
- Stay current with digital advertising trends and platform updates
- Implement tracking and conversion measurement tools
- Optimize bidding strategies for maximum ROI
- Coordinate with analytics teams to interpret data insights
- Ensure brand consistency in all paid messaging
- Manage vendor relationships for ad tech and media partners
- Support campaign launches with detailed planning and setup
- Troubleshoot technical issues affecting ad delivery
- Maintain compliance with advertising platform policies
- Use audience segmentation to enhance targeting precision
- Evaluate new advertising opportunities and platforms
- Conduct competitive analysis to inform strategy
- Work cross-functionally with product and sales teams
Compensation
Competitive salary with performance-based bonuses
Work Arrangement
Hybrid
Team
Collaborative team focused on digital marketing and campaign optimization
What We Offer
- Competitive compensation and bonus structure
- Hybrid work model with flexible scheduling
- Professional development and training opportunities
- Healthcare and wellness benefits package
- Supportive and inclusive workplace culture
Application Process
- Submit resume and cover letter
- Initial screening with HR
- Skills assessment and case study
- Interview with hiring team
- Final decision within two weeks of final interview
Available for qualified candidates
