Responsibilities
- Outbound Sales Strategy Development: Design and implement outbound sales strategies focused on generating qualified leads and driving sales growth.
- Conduct market research to identify target segments, define key buyer personas, and build effective sales cadences.
- Work with sales leadership to align outbound initiatives with overall business objectives.
- Lead Generation & Prospecting: Leverage a mix of outbound tactics (cold calling, email outreach, LinkedIn prospecting, etc.) to generate new leads and opportunities.
- Develop and manage a robust pipeline of qualified leads by leveraging tools and data-driven insights.
- Utilize sales automation platforms to streamline outreach efforts and improve efficiency.
- Analytics & Reporting: Track and analyze outbound sales metrics (response rates, conversion rates, meetings booked, etc.) to evaluate the effectiveness of campaigns, pipeline and forecasts.
- Utilize Salesforce and other sales tools to maintain accurate records and continuously refine outbound efforts.
- Relationship Building: Build strong relationships with key decision-makers and influencers in target companies to foster trust and encourage long-term sales engagements.
- Manage outbound leads throughout the sales funnel, nurturing prospects until they are sales-ready.
- Continuous Improvement: Stay up to date on industry trends, competitor strategies, and best practices in outbound sales.
- Experiment with and adopt new tools, tactics, and technologies that improve outbound sales effectiveness.
Requirements
- 3+ years of experience in full cycle outbound sales, lead generation, or business development.
- Experience and familiarity with digital marketing services is a must
- Experience and familiarity with the home services industry is a must
- Proven track record of driving outbound sales and achieving sales targets.
- Experience with sales tools (e.g., Salesforce, HubSpot, LinkedIn Sales Navigator, Outreach, Chorus, Zoom, Excel, Google Docs, etc.) and CRM platforms.
- Engagement with mid-market and mature client segments within the SMB space.
Nice to Have
- Bachelor’s degree in Business, Marketing, or a related field (preferred).
Work Arrangement
Hybrid
Team
Team size: more than 700 FXers. Structure: 6 US offices, 20+ states, and now based around the globe (and representing 20+ different countries!)
Additional Information
- Self-motivated, with a passion for sales and driving business growth.
- Experience in digital marketing or similar sales motion is a plus (e.g., SaaS, IT, Financial Services).
- Ability to adapt to evolving market trends and sales methodologies.