At Lumeris, we are passionate about making a difference in healthcare and creating a system of care that every doctor wants for their own family. We are seeking a Market Research Manager to provide the deep insights into market dynamics, buyer behavior, competitive intelligence, and industry trends that will shape our go-to-market strategy, product decisions, and executive planning.
What You'll Do
- Analyze the primary care and healthcare technology markets to identify buyer needs, trends, growth opportunities, and risks.
- Track and analyze policy, regulatory, and other industry dynamics impacting primary care.
- Provide insights on total addressable market (TAM), segmentation, and buyer personas.
- Conduct competitive benchmarking across AI-powered SaaS platforms in healthcare.
- Monitor feature releases, pricing changes, partnerships, and positioning of key competitors.
- Generate insights that inform battlecards, SWOT analyses, and strategic briefs for internal stakeholders.
- Develop and manage quantitative and qualitative surveys, interviews and focus groups.
- Translate research into actionable insights for product, sales, and marketing teams.
- Architect and manage a voice-of-customer (VoC) initiative.
- Synthesize primary and secondary research into clear, actionable reports and dashboards.
- Present findings to executive leadership and contribute to board-level materials.
- Partner closely with product, marketing, sales and executive teams to ensure market-based insights guide go-to-market and business strategy.
- Partner closely with sales and marketing teams to develop market-facing assets that reflect research-based insights.
- Serve as a strategic thought partner in campaign planning, product launches, and messaging development.
- Collaborate with external research vendors and consultants when necessary.
What We're Looking For
- Bachelor’s degree in marketing, business, health administration, economics, or a related field.
- 5+ years of experience in market research or competitive intelligence, ideally in healthcare, healthtech, or SaaS.
- Experience conducting and analyzing qualitative and quantitative research.
- Proficiency in tools such as Qualtrics, Tableau, Excel, and data visualization platforms.
- Excellent communication and storytelling skills—able to turn data into compelling narratives.
Nice to Have
- Strong understanding of primary care delivery models, payer-provider dynamics, and value-based care.
- Fundamental understanding of AI-driven healthcare platforms, SaaS products, and the healthcare technology landscape.
- Advanced degree in Business, Clinical, Healthcare Management, or a related field.
- Experience in healthcare technology, particularly AI/ML-driven solutions.
- Familiarity with Value-Based Care (VBC) and healthcare operations.
Technical Stack
- Qualtrics
- Tableau
- Excel
- Data visualization platforms
Team & Environment
You will partner closely with product, marketing, sales and executive teams.
Benefits & Compensation
- Compensation: $98,400.00-$132,225.00 + equity eligibility depending on the position.
- Medical, Vision and Dental Plans
- Tax-Advantage Savings Accounts (FSA & HSA)
- Life Insurance and Disability Insurance
- Paid Time Off (PTO, Sick Time, Paid Leave, Volunteer & Wellness Days)
- Employee Assistance Program
- 401k with company match
- Employee Resource Groups
- Employee Discount Program
- Learning and Development Opportunities
Work Mode
This is a remote position open to candidates across the USA.
Lumeris is an EEO/AA employer M/F/V/D.
