About the Role
Role details below.
Responsibilities
- Understand the account situation, potential, challenges and needs
- Formulate comprehensive, robust and insight-driven key account plans
- Deliver on agreed objectives and tactics within the key accounts in order to drive BPM performance
- Ensure account plans, objectives and KPIs are transparent to the team and senior leader
- Manage the account plan execution according to agreed timelines and budget
- Conduct market surveillance and communicate in-field intelligence on customer insights, external stakeholder activities and trends to key internal stakeholders
- Support and collaborate with In-Field Market Access territory partner to gain product access to local formularies and/or protocols within own accounts
- In coordination with supply chain, ensure product(s) is/are available at account level
- Operate in a manner that is always in line with compliance and legal requirements and according to the marketing and sales strategies
- Act as an ambassador of the BPM brand, its vision and values
- Develop long-term relationships between BPM and key strategic accounts and their stakeholders
- Identify key external stakeholders and develop deep understanding of their needs, collaborating on initiatives and co-creating mutually beneficial solutions that will add value to them and the patients
- Drive the implementation of the innovative offerings with key stakeholders
- Support and advise Healthcare professionals on the correct use of BPM product and services portfolio
- Proactively coordinate collaboration with medical and market access (and other internal stakeholders) to ensure alignment in objectives and activities with accounts and external stakeholders
- Monitor the account plan progress and hold collaborators, and self, accountable as agreed
- Lead the core account team meetings and present account plans and progress at relevant local meetings to the management
- Identify and address any collaboration misalignments
- Prioritize and manage accounts within the territory by assessing appropriate business opportunities through contacts with key decision-makers and important local stakeholders
- Systematically analyze success of plans (e.g. sales, market developments, competitors) and propose mitigating actions as needed
- Use learnings to further improve planning and execution
- Make changes as needed based on new business opportunities and changes in the market place to achieve financial objectives
Requirements
- Bachelor / Master’s degree in marketing or life science (preferably)
- Minimum of 5 years of key account management experience in pharmaceutical industry
- Fluent in local language and English, both written and oral
Nice to Have
- Experience in hematology and/or dermatology would be greatly appreciated
- Experience in
Work Arrangement
Remote (Country)