Responsibilities
- Own the entire outbound automation machine, including: 1. Clay Workflows & Lead Infrastructure - Build advanced Clay workflows for scraping, enrichment, verification, scoring, routing, and personalization - Use APIs, webhooks, and custom code steps to automate data pipelines - Create ICP logic, trigger systems, and multi-step lead flows 2. Multi-Domain Email Infrastructure, Deliverability, Verification - Set up hundreds, up to thousands of domains, warming, DNS, DMARC, DKIM, SPF - Build scalable campaign systems in Instantly using Apollo data - Know the ins and outs of email verification: LeadMagic, BounceBan, and more - Maintain deliverability and sending health across all domains - Implement verification, cleansing, and bounce prevention 3. Experiments & Optimization - Ship several outbound experiments per week, measure results - Test variations of copy, subject lines, offers, personas - Build dashboards to track open → reply → meeting → revenue - Identify bottlenecks and improve system performance continuously 4. Copywriting & Messaging - Write clear outbound emails and short-form sequences - Use Clay’s AI rewriting + dynamic variables for deep personalization - Create persona-based messaging frameworks 5. Data & Engineering Tasks - Write small scripts (Python, JavaScript) when needed - Integrate tools through API calls and workflows - Clean, transform, and normalize data - Maintain accurate metrics and reporting
Requirements
- Expert-level Clay experience (advanced formulas, automations, integrations)
- Strong experience with Apollo and Instantly
- Ability to write clean, concise outbound copy in English
- Experience setting up email domains, DNS, verification, warming
- Ability to write scripts with Python/JS
- Strong data skills (normalization, dedupe, cleansing, schema design)
- Experience running large-scale outbound campaigns
- Strong analytical and experimentation mindset
- Portfolio/GitHub/work samples showing past automation work
Nice to Have
- Experience with CRMs (HubSpot, Pipedrive, Salesforce)
- Experience in B2B SaaS outbound
- Built outbound systems sending 100k–1M+ emails/month
- Experience with dashboards (Looker Studio, Retool, Metabase)
- Familiarity with web scraping tools and unofficial APIs
Work Arrangement
Hybrid