As Growth & Performance Marketing Manager, you'll shape and execute acquisition strategies that scale. You'll leverage deep knowledge of digital advertising platforms to drive measurable growth, optimizing every dollar spent to maximize return on investment. Your work will directly influence how users around the world discover and engage with innovative financial technology products.
What You'll Do
- Design and manage performance campaigns across Google Ads, Meta, X, and LinkedIn, refining approaches based on real-time data
- Optimize customer acquisition funnels using A/B testing, audience segmentation, and conversion tracking
- Collaborate with product, creative, and operations teams to align marketing initiatives with business objectives
- Analyze campaign results to extract insights, identify trends, and guide strategic adjustments
- Stay ahead of evolving digital marketing tools, platform updates, and growth tactics
Requirements
- Minimum of five years in performance or growth marketing, with a focus on scalable acquisition
- Proven success driving user growth for AI-powered or financial services products
- Strong command of analytics and tracking tools including Google Analytics, Meta Business Manager, and Google Tag Manager
- Experience managing large ad budgets with a clear focus on efficiency and ROI
- Ability to troubleshoot performance issues and adapt quickly to changing metrics
- Familiarity with marketing automation platforms and cross-channel attribution models
Benefits
- Work entirely remotely from any location
- Engage with a diverse, global team of experts in fintech and blockchain
- Be part of a lean, fast-moving organization shaping the future of digital finance
- Contribute to products at the forefront of innovation in financial technology
- Thrive in a culture built on transparency, collaboration, and forward-thinking