Darkroom is hiring a Director of Creator, TikTok Shop to lead the vision, growth, and operations of our in-house creator network. You will manage a team of Creator Leads and drive creator strategy across all client campaigns to scale infrastructure and unlock significant GMV growth.
What You'll Do
- Build and scale Darkroom’s proprietary TikTok creator network, focusing on retention, performance, and brand alignment.
- Lead and mentor Creator Leads and Creator Managers, establishing best practices for outreach, onboarding, and relationship management.
- Launch structured creator tiers, perks, and incentives to improve creator experience and output.
- Own the development of Darkroom’s creator CRM, reporting infrastructure, and tracking tools to manage scale and performance.
- Collaborate with Strategists and the Director of TikTok Shop to match creators to campaigns, track output, and ensure delivery meets content and performance standards.
- Lead the execution of creator-facing events, activations, and livestream initiatives that strengthen relationships and drive GMV.
- Report on creator campaign success, affiliate revenue contribution, and content quality trends using structured KPIs and platform data.
- Partner with Accounts, Strategy, Media Buying, and Creative teams to align creator work with client objectives and campaign timelines.
What We're Looking For
- 5+ years of relevant experience in creator partnerships, influencer marketing, or social commerce.
- At least 3 years in a leadership or team management role.
- Minimum 1 year of managing or partnering with TikTok Shop creators.
- Strong understanding of TikTok Shop, live selling, affiliate commission models, and creator performance levers.
- Demonstrated experience managing creator teams, building scalable systems, and delivering against revenue KPIs.
- Experience organizing and executing events or programs that foster creator retention and community.
- Proficient with TikTok Creator Marketplace, UpPromote, or CRM platforms used for influencer/affiliate tracking.
- Creative thinker with a performance mindset—you can balance brand, content, and sales.
- Excellent communicator and collaborator with a proven ability to lead across departments and client needs.
Technical Stack
- TikTok Creator Marketplace
- UpPromote
- CRM platforms for influencer/affiliate tracking
Team & Environment
You will be a key leader in the TikTok Shop department, managing a team of Creator Leads and reporting to the Director of TikTok Shop.
Benefits & Compensation
- Unlimited Vacation Policy and Holidays
- Remote-first culture with hubs in Bay Area, New York, Philly, Lisbon, São Paulo, and Barcelona
- Company-sponsored medical, dental, and vision benefits
- Flexible and supportive parental leave policy for both birthing and non-birthing parents
- After one year, access to a robust 401k with company match, equity incentives, and profit-sharing opportunities
- Endless opportunities for growth with exposure to cross-functional projects
Work Mode
This is a remote position.
Darkroom is an equal opportunity workplace—we are dedicated to equal employment opportunities regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity, or Veteran status. We also consider qualified applicants regardless of criminal histories, consistent with legal requirements.
