TensorOps is seeking a Director, Customer Marketing to lead programs that engage, grow, and celebrate our customer community. You will focus on advocacy, community building, and expansion marketing to turn customers into champions, foster peer connections, and drive adoption and expansion.
What You'll Do
- Lead customer advocacy programs that identify, nurture, and amplify top customer champions across reviews, references, case studies, and speaking opportunities.
- Develop and grow the Fleetio customer community, creating opportunities for connection, knowledge-sharing, and engagement among our users and champions.
- Build and execute expansion marketing strategies that drive adoption of additional products, features, and services across our customer base.
- Partner with Customer Success and Product Marketing to design customer journey campaigns that increase engagement, retention, and satisfaction.
- Collaborate with the Brand and Communications team to showcase customer stories and successes across owned and earned channels.
- Measure and optimize performance, using data to assess program impact on customer retention, NPS, advocacy participation, and expansion revenue.
- Champion the voice of the customer internally—bringing customer insights and success stories into Fleetio’s go-to-market strategy.
- Build and mentor a growing customer marketing team, fostering collaboration, creativity, and accountability.
What We're Looking For
- 8+ years of experience in B2B SaaS marketing.
- Deep expertise in customer advocacy, community, and lifecycle or expansion marketing.
- Proven ability to design and scale customer programs that drive engagement, adoption, and retention.
- Experience collaborating with Customer Success, Product, and Sales to align marketing with customer outcomes.
- Strong storytelling and communication skills—able to elevate customer voices in authentic, impactful ways.
- Data-driven mindset with a focus on metrics such as NPS, retention, adoption, and expansion revenue.
- Hands-on and resourceful approach—comfortable rolling up your sleeves while building for scale.
- Leadership experience with a passion for developing talent and fostering a culture of collaboration and accountability.
Team & Environment
You will partner closely with Customer Success, Product Marketing, and Revenue teams.
Benefits & Compensation
- Multiple health/dental coverage options (100% monthly cost coverage for employee, 50% for family).
- Vision insurance.
- Incentive stock options.
- 401(k) match of 4%.
- PTO - 4 weeks (increases at year two).
- 12 company holidays + 2 floating holidays.
- Parental leave- birthing parent (16 weeks paid) non-birthing (4 weeks).
- FSA & HSA options.
- Short and long term disability (short term 100% paid).
- Community service funds.
- Professional development funds.
- Wellbeing funds - $150 quarterly.
- Business expense stipend - $125 quarterly.
- Mac laptop + new hire equipment stipend.
- Monthly catered lunches.
- Fully stocked kitchen with tons of drinks & snacks.
Work Mode
This role is global and remote-friendly. TensorOps has been remote-friendly since 2012.
Fleetio provides equal employment opportunities to all employees and applicants and prohibits discrimination and harassment. We celebrate diversity and are committed to creating an inclusive environment for all. All employment is decided on the basis of qualifications, merit and business need.
