Directive Consulting is hiring a Content Strategist to own the client relationship and marketing strategy for Enterprise accounts. In this crucial, client-facing role, you’ll create custom strategies, manage execution, and act as the main interface between clients and internal teams to achieve key success metrics. You’ll need a deep understanding of how content and SEO impact the broader business.
What You'll Do
- Create custom client strategies and implement best practices to achieve success metrics.
- Build, optimize, and revise strategies using project phase, client goals, campaigns, and historical performance.
- Craft creative briefs and compelling content campaigns, using competitor and audience insights for ideation.
- Set and present client goals using data from Google Analytics, CRM, SEMRush, and Ahrefs.
- Ensure strategy execution through project management, including delegating tasks in Asana to team members and clients.
- Partner with content writers and designers to complete content campaigns on time and to quality standards.
- Act as the main interface between clients and the team, building relationships and proactively communicating timelines, progress, and roadblocks.
- Report to clients regularly via bi-weekly meetings, monthly reports, quarterly reports, and bi-annual business review presentations.
- Identify opportunities for client growth through upselling, cross-selling, and referrals.
What We're Looking For
- A proven track record implementing SEO principles and content strategy: keyword research, on-page optimization, and link building.
- Ability to analyze website traffic and SEO metrics using tools like Google Analytics.
- Strong communication skills and comfort being client-facing, owning relationships with key stakeholders.
- Strong familiarity with industry tools such as Google Search Console, Google Analytics, SEMRush, Ahrefs, and Screaming Frog/crawling tools.
- Proven organizational, project, and time management skills.
- Genuine enthusiasm for digital marketing, SEO, and content.
- Must have agency experience.
- Must have B2B tech and/or SaaS experience.
Technical Stack
- Google Analytics, Google Search Console, SEMRush, Ahrefs, Screaming Frog/crawling tools, Asana
Team & Environment
You will report to an Associate Director (AsD) and work closely with them while partnering with Project Managers, content writers, and designers.
Benefits & Compensation
- Set living wage.
- Medical, dental, vision plans, disability, and life insurance coverage for you and your family, including a 100% employer-paid plan for you and a 50% employer contribution for your dependents.
- Mental health access to certified therapists through Spring Health and membership to Headspace.
- Physical wellness via Gympass.
- Unlimited PTO (2-week minimum), Paid Company Holidays, Your Birthday Off, End of Year Recharge (Closed December 24 - January 1), Paid Parental Leave.
- Traditional and Roth 401(k) with a 3% company match.
- Annual bonus based on tenure.
- Annual Anniversary Trip with peers and executive leadership.
Work Mode
This is a fully remote position open to candidates located anywhere in the United States.
All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, or veteran status.
