About the Role
The role involves developing and implementing marketing initiatives tailored to the CIS market, working closely with regional partners, driving lead generation, and ensuring brand consistency across all B2B activities.
Responsibilities
- Design and execute regional marketing campaigns focused on B2B audiences
- Collaborate with distribution partners to align marketing strategies
- Develop localized content for product promotions and market education
- Monitor market trends and competitor activity in the CIS region
- Support partner-driven events and trade shows
- Manage digital marketing efforts including email, SEO, and paid ads
- Track and report on campaign performance using analytics tools
- Coordinate product launches with regional messaging
- Build and maintain marketing collateral in local languages
- Work with internal teams to adapt global campaigns for local relevance
- Generate demand through targeted lead acquisition programs
- Provide marketing training and resources to partners
- Ensure brand compliance across all regional marketing materials
- Identify regional customer insights to guide strategy
- Optimize marketing spend based on ROI analysis
Nice to Have
- Experience in smart security or IoT product marketing
- Background in working with reseller networks
- Knowledge of local media and PR channels in CIS countries
- Certifications in digital marketing or analytics
- Prior success in demand generation campaigns
Compensation
Competitive salary based on experience and regional benchmarks
Work Arrangement
Hybrid
Team
Part of the regional marketing team focused on CIS markets
Why This Role Matters
- This position plays a key role in expanding market presence and driving partner-led growth in a strategically important region.
- You will directly influence how products are perceived and adopted by B2B customers in multiple CIS countries.
What We Offer
- Opportunity to work in a fast-growing international company
- Professional development and training programs
- Modern tools and technologies for marketing execution
- Collaborative and results-driven work environment
Not available
