About the Role
The role involves owning the product lifecycle for the formations vertical, working closely with engineering, design, and content teams to deliver intuitive tools that help users start and manage businesses. The ideal candidate will combine strategic vision with hands-on execution to improve conversion, retention, and scalability.
Responsibilities
- Lead end-to-end product development for the formations product line
- Define product strategy aligned with business goals and user needs
- Collaborate with engineering teams to prioritize and deliver features
- Work closely with UX designers to create intuitive user experiences
- Use data analytics to measure performance and guide product decisions
- Conduct user research to understand pain points and behaviors
- Translate insights into actionable product improvements
- Manage roadmaps and maintain clear product backlogs
- Coordinate with marketing and content teams to support launches
- Ensure technical feasibility of proposed solutions
- Monitor key metrics including conversion, retention, and engagement
- Identify opportunities for automation and process optimization
- Advocate for user needs across departments
- Drive A/B testing initiatives to validate hypotheses
- Maintain alignment with legal and compliance requirements
- Communicate progress and roadblocks to stakeholders
- Support scalability and performance improvements
- Evaluate third-party tools and integrations
- Stay current with industry trends in fintech and digital services
- Balance short-term deliverables with long-term vision
Nice to Have
- MBA or advanced degree
- Background in fintech, legal tech, or small business services
- Experience with marketplace or platform products
- Technical understanding of APIs and integrations
- Familiarity with SEO and content-driven product models
Compensation
Competitive salary based on experience and location
Work Arrangement
Remote
Team
Part of the core product team focused on expanding digital offerings in the business formation space
Why This Role Matters
This position plays a key role in shaping how users interact with tools that simplify complex processes. Success means making business formation more accessible and efficient for a broad audience.
What We Look For
We value problem solvers who combine empathy with execution. The right candidate thinks strategically but stays close to the details that impact user experience and product performance.
Not available
