About the Role
The role involves leading the creative direction for paid media campaigns, managing design workflows, optimizing performance through analytics, and aligning with marketing and product teams to deliver impactful digital content.
Responsibilities
- Lead the development and execution of creative strategies for digital advertising campaigns
- Oversee the design lifecycle for paid media assets across multiple platforms
- Collaborate with marketing teams to align creative content with campaign goals
- Ensure brand consistency across all digital touchpoints and ad formats
- Manage timelines and deliverables for creative production
- Analyze campaign performance data to inform design improvements
- Optimize creative assets for conversion, engagement, and ROI
- Supervise external agencies and freelance designers as needed
- Stay current with digital advertising trends and emerging creative technologies
- Facilitate creative brainstorming sessions with cross-functional teams
- Translate business objectives into compelling visual narratives
- Implement A/B testing strategies for ad creatives
- Maintain creative asset libraries and production workflows
- Support the development of responsive and interactive ad units
- Drive innovation in ad design while maintaining scalability
- Ensure compliance with platform-specific design guidelines
- Coordinate with media buyers to align creative with targeting strategies
- Provide creative input during campaign planning phases
- Mentor junior designers and support team development
- Integrate user feedback into creative iterations
Compensation
Competitive salary based on experience and performance
Work Arrangement
Hybrid work model with flexible hours
Team
Part of a growing digital marketing team focused on innovation and performance
Why Join Us
- Opportunity to shape creative strategy in a leading online pet supplies company
- Collaborative culture that values innovation and personal growth
- Access to cutting-edge tools and technologies in digital marketing
- Supportive environment with opportunities for professional development
Application Process
- Submit your resume and portfolio
- Shortlisted candidates will be invited for an initial interview
- Followed by a creative challenge and team interview
- Final interviews with senior leadership
Available for qualified candidates requiring work authorization
