About the Role
The individual will lead go-to-market initiatives across India, working closely with sales, engineering, and customer success teams to ensure effective product adoption and market expansion.
Responsibilities
- Lead regional go-to-market strategy for product launches and initiatives
- Collaborate with sales and technical teams to align on customer needs
- Support field enablement with training and sales tools
- Analyze market trends to inform positioning and messaging
- Partner with product marketing to tailor content for local audiences
- Coordinate with channel partners on joint campaigns
- Drive internal alignment across functions for consistent execution
- Monitor campaign performance and report on key metrics
- Identify customer use cases relevant to the region
- Facilitate feedback loops between customers and product teams
- Develop playbooks for new market entries
- Work with legal and compliance on regional requirements
- Manage cross-regional dependencies for global programs
- Ensure brand consistency in local marketing efforts
- Support executive field visits and customer engagements
- Optimize sales processes for regional efficiency
- Leverage data insights to refine go-to-market approaches
- Act as a regional subject matter expert for internal teams
- Maintain documentation of GTM plans and outcomes
- Drive post-campaign reviews to capture learnings
Work Arrangement
On-site
Other (1)
10 - 20% travel