San José, CR Hybrid Employment

EX Squared LATAM is hiring a Program Manager (Marketing Automation)

Responsibilities

  • Lead end-to-end program management for global marketing initiatives, ensuring alignment between strategy, execution, and performance.
  • Design, standardize, and optimize workflows using collaboration tools such as Asana or similar platforms.
  • Drive operational excellence across marketing processes, improving efficiency, visibility, and delivery timelines.
  • Manage and optimize the marketing technology ecosystem, including platforms related to campaign execution, automation, and analytics.
  • Oversee budget planning and tracking in collaboration with finance, ensuring alignment between investment and performance.
  • Manage vendor relationships, including contract coordination, onboarding, and ongoing performance evaluation.
  • Provide insights into campaign performance, supporting marketing leadership with data-driven decision-making.
  • Collaborate with cross-functional teams across regions, acting as a key point of alignment between marketing, operations, and business stakeholders.
  • Identify opportunities to improve processes through automation and AI-driven solutions, driving innovation within the marketing organization.

Requirements

  • 7+ years of experience in Program Management, Marketing Operations, or similar roles.
  • Proven experience managing complex programs in global or cross-regional environments.
  • Strong understanding of marketing operations, including campaign performance, reporting, and process optimization.
  • Experience working with collaboration and project management tools such as Asana, Jira, or similar.
  • Exposure to marketing technologies such as CRM systems (e.g., Salesforce) and marketing automation platforms (e.g., Salesforce Marketing Cloud)
  • Experience managing budgets, vendors, and operational processes related to marketing execution.
  • Strong analytical skills with the ability to translate data into actionable insights.
  • Business-oriented mindset with the ability to engage and influence stakeholders at different levels.
  • Advanced English level, with strong communication skills in global environments.

Nice to Have

  • Experience working with financial planning tools such as Allocadia or similar platforms.
  • Exposure to AI tools or automation initiatives within marketing or operations environments.
  • Experience in Life Sciences, Healthcare, or highly regulated industries.
  • Master’s degree in Marketing, Business, or related fields.

Benefits

  • Competitive salary.
  • Hybrid work model based in Costa Rica (1–2 days per month onsite).
  • Opportunity to work with global teams and strategic initiatives.
  • Access to learning platforms and professional development programs.
  • Collaborative and inclusive work environment.

Additional Information

  • Advanced English level, with strong communication skills in global environments.
  • Hybrid work model based in Costa Rica (1–2 days per month onsite).
Required Skills
Program ManagementMarketing Operationsor similar roles.Life SciencesHealthcareor highly regulated industries. Program ManagementMarketing Operationsor similar roles.Life SciencesHealthcareor highly regulated industries.
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About company
EX Squared LATAM

We build fast, flexible nearshore teams that plug in and perform from day one. We handle it all: Recruiting, HR, Legal, and Onboarding. This is staffing without the stress. Borderless teams. Real results.

With 25 years of experience in borderless staffing solutions, we bring deep LATAM expertise, a proven process for finding top talent, and a reputation trusted by brands like KFC, Revvity, and CallMiner.

Now, we’re leading the charge in AI staffing. We connect enterprise clients with top-tier machine learning engineers, data scientists, prompt engineers, and AI-savvy developers ready to integrate and scale.

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Job Details
Department Marketing
Category other
Posted 7 days ago