Responsibilities
- Draft, implement and improve top of funnel strategies. Get leads flowing!
- Build, optimize, and scale multi-channel marketing campaigns across LinkedIn, Google, TikTok, Reddit, newsletters, and emerging platforms. SEO, SERP, LLM discoverability, Ads...
- Own reporting: develop dashboards, run A/B tests, and translate metrics into actionable insights
- Own the tech stack for GTM automation, creating systems that reduce inefficiencies and improve outcomes
- Design, run, and analyze iterative growth experiments across the entire funnel: acquisition, activation, retention, and expansion
- Automate lead scoring, account prioritization, and personalized outreach to maximize conversion rates
- Instrument and maintain our analytics stack (GA4, PostHog, HubSpot, SEMrush, etc.) to provide a single source of truth on performance
- Partner with GTM & Product to launch self-serve onboarding flows and product-led virality loops
- Build automated lifecycle campaigns (email, in-app, Pylon) that convert free customers to paying, retained customers
- Craft technical, value‑first narratives that resonate with security engineers & compliance leads.
- Report weekly insights and learnings
- Evaluate and unlock new channels to achieve step-change growth
Requirements
- 3+ years driving growth for B2B SaaS (security or developer tooling preferred) with a clear track record of pipeline and revenue impact. Ideally a mix of working at larger companies and smaller companies.
- You have experience achieving a lot with little.
- Experience with tools like Clay, HubSpot, Email delivery, etc..
- Ability to evaluate and adopt new tools to maintain a competitive edge
- Analytical to the core and comfortable building dashboards and explaining the "why" behind the numbers
- Experimentation mindset; you default to hypothesis → test → iterate and openly share wins and failures
- Able to translate complex security concepts into crisp, compelling value propositions for technical buyers
- Thrive in zero-to-one environments; biased toward action, embrace ambiguity, and ship fast without cutting corners
- Exceptional written and verbal communication skills; you write tight copy and influence cross-functional stakeholders
- Genuine passion for web security and belief in cside's mission to protect developers and users
- Fully remote capable with at least 4 hours overlap with UK timezone; excited to travel for 2-3 company offsites per year and if interested in-person conferences
Compensation
Market rate salary (seed stage). Equity: Stock options
Work Arrangement
Hybrid — San Francisco
Additional Information
- Excited to travel for 2-3 company offsites per year
- Excited to travel to in-person conferences if interested
- We do not select or discriminate based on formal educational background, age, skin tone, religion, national origin, sexual orientation, gender identity, disability status, marital status, veteran status… we’re welcoming all and celebrate equal opportunities.
- Transparency and integrity above all
- We do not ship half projects, we do not sell snake oil, we don’t cut corners
- We bring everyone together twice a year for offsites in tropical locations