About the Role
Drive product strategy and execution for digital platforms that enhance how automotive brands engage with their audiences, ensuring alignment between business goals and customer needs.
Responsibilities
- Define product vision and roadmap for brand-focused digital solutions
- Collaborate with design and engineering teams to deliver intuitive user experiences
- Gather and analyze customer feedback to inform product decisions
- Translate brand values into functional digital features and interactions
- Manage product lifecycle from concept through launch and iteration
- Prioritize features based on user needs, business impact, and technical feasibility
- Work closely with marketing and brand teams to ensure consistent messaging
- Conduct market research to identify trends in automotive customer experience
- Develop and track KPIs to measure product performance and engagement
- Facilitate agile ceremonies and coordinate sprint planning with development teams
- Create user stories and acceptance criteria for development workflows
- Ensure compliance with data privacy and industry regulations
- Coordinate with external partners and vendors when necessary
- Advocate for the end user throughout the development process
- Communicate product updates and progress to stakeholders
- Identify opportunities for innovation within brand experience ecosystems
- Support integration of multimedia content into digital platforms
- Balance short-term deliverables with long-term strategic goals
- Lead user testing sessions and analyze behavioral insights
- Refine product offerings based on analytics and A/B testing results
- Maintain documentation for product requirements and decisions
- Drive alignment across departments on product objectives
- Onboard and train internal teams on new features and tools
- Troubleshoot issues and coordinate timely resolutions
- Stay current with advancements in automotive technology and digital trends
Compensation
Competitive salary based on experience and qualifications
Work Arrangement
Hybrid work model with flexible hours and remote options
Team
Collaborative team of designers, developers, and brand strategists focused on innovative digital experiences
Why Join Us
- Be part of a forward-thinking team shaping the future of digital brand interactions in the automotive space
- Work in an environment that values creativity, ownership, and continuous learning
Our Values
- We prioritize user needs and brand integrity in every decision
- We foster open communication, accountability, and inclusive collaboration
Available for qualified candidates requiring work authorization