Requirements
- 12+ years of professional web development experience, with at least 5 years in B2B SaaS at a senior or principal level
- Deep, hands-on expertise with Astro.js and Sanity; candidates from a Next.js or similar TypeScript-first framework background will be considered provided they can demonstrate Sanity depth and a clear path to ramping up on Astro
- A proven track record of leading major website projects with significant strategic and organisational implications — not just building, but deciding what gets built and being accountable for the outcome
- Experience designing experimentation and personalisation infrastructure — A/B testing frameworks, dynamic content delivery, and the architectural patterns that enable growth teams to move fast at scale
- Strong understanding of technical SEO at a systems level — architecture, rendering strategies, structured data, and crawlability — approached as an engineering discipline that creates compounding gains
- Strong experience with headless CMS architecture — ideally Sanity, but Contentful or equivalent is relevant. Comfortable designing content models, reusable modular blocks, and COPE content pipelines
- Deep experience with the web analytics and tracking layer — event architecture, GTM, and data collection implementation
- Experience integrating with marketing automation and analytics platforms (e.g., HubSpot, Marketo, Segment, Google Analytics/GTM)
- Significant experience working within and actively improving structured engineering workflows — version control, branching strategies, PR review processes, deployment pipelines, and incident management
- Proven ability to collaborate as a credible technical peer with product and platform engineering teams across departments
- Practical, daily use of AI development tools (Cursor, GitHub Copilot, Claude, etc.) and experience implementing AI-driven site features with measurable outcomes
- Demonstrated ability to influence senior leadership and external stakeholders through technical expertise and strategic thinking
- A track record of developing new approaches, methodologies, or standards that have been adopted across an organisation or recognised within the industry
- The ability to communicate technical trade-offs in plain language to non-technical stakeholders and influence decision-making at all levels
Benefits
- Competitive compensation package, including equity
- Great work equipment and home office allowance for those in fully remote locations
- Health care benefit and leisure time insurance
- Annual €1,000 personal learning budget
- Sports and wellbeing allowance
Work Arrangement
Hybrid
Team
Team size: 400+. Structure: Marketing team
Additional Information
- This position is for you if you have…
- To be clear about what this role is and isn’t…
- This is a strategic technical leadership role that happens to require deep engineering capability — not an engineering role with some strategy attached. You’ll be assessed on the decisions you make, the standards you set, and the outcomes you drive — not on lines of code shipped.
- You won’t be responsible for product/application development — this is a marketing-focused role
- You won’t be writing content or designing creative — you’ll work with content and design teammates to bring their work to life on the web
- You won’t be doing basic maintenance tickets daily — but if something is broken, you don’t leave it unfixed
- You won’t own data analysis, reporting, or conversion and growth strategy — you’ll be the authoritative technical voice responsible for technical execution and strategic technical leadership
