About the Role
The ideal candidate will oversee paid media strategy, execution, and optimization across digital channels, ensuring campaigns meet performance goals and deliver measurable ROI for clients.
Responsibilities
- Manage end-to-end paid media campaigns across platforms such as Google Ads, Microsoft Advertising, and social media
- Develop and implement strategic media plans aligned with client objectives
- Monitor, analyze, and report on campaign performance using analytics tools
- Optimize bids, keywords, ad copy, and targeting to improve ROI
- Collaborate with account teams to align media strategy with broader marketing goals
- Identify new opportunities for campaign expansion and testing
- Maintain up-to-date knowledge of digital advertising trends and platform updates
- Ensure compliance with platform policies and advertising standards
- Prepare performance summaries and client-facing reports
- Troubleshoot technical issues affecting campaign delivery
- Work with creative teams to develop high-performing ad assets
- Utilize A/B testing to refine campaign elements
- Manage budgets efficiently across multiple accounts
- Forecast performance and set realistic client expectations
- Stay current with industry best practices in paid search and paid social
Nice to Have
- Certifications in Google Ads or other advertising platforms
- Experience with programmatic ad buying
- Familiarity with CRM and marketing automation tools
- Knowledge of SEO principles and how they intersect with paid media
- Experience in scaling campaigns for high-growth clients
Benefits
- Health, dental, and vision insurance coverage
- Retirement savings plan with employer contribution
- Paid time off and company holidays
- Professional development stipend
- Flexible work schedule options
- Remote work capability within hybrid model
- Inclusive and supportive workplace culture
Compensation
Competitive salary based on experience
Work Arrangement
Hybrid
Team
Collaborative team environment focused on performance marketing
Why This Role Matters
- This position plays a key role in driving measurable results for clients through strategic media planning and execution.
- You will directly influence campaign success and contribute to long-term client partnerships.
Growth Opportunities
- Opportunities exist for advancement based on performance and business growth.
- Team members are encouraged to pursue certifications and skill development.
Not specified
