About the Role
The role involves creating interactive marketing content using Unity to drive user acquisition and engagement for mobile games, with a focus on technical optimization and regional market needs.
Responsibilities
- Develop interactive ads and promotional content using Unity
- Optimize assets for fast loading and high performance on mobile devices
- Collaborate with marketing teams to align creative execution with campaign goals
- Implement tracking and analytics to measure ad effectiveness
- Ensure ads comply with platform-specific technical requirements
- Troubleshoot and fix technical issues in ad builds
- Support A/B testing initiatives for marketing creatives
- Maintain consistency across multiple ad variants
- Work within version control systems for collaborative development
- Adapt content for different regional markets and languages
- Integrate third-party SDKs for attribution and analytics
- Follow best practices for mobile rendering and memory usage
- Deliver builds on schedule for campaign launches
- Communicate technical constraints to non-technical stakeholders
- Improve workflows for faster creative iteration
- Stay updated on mobile advertising trends and technologies
- Ensure accessibility standards are met in interactive content
- Collaborate with designers on UI implementation
- Test ads across multiple devices and operating systems
- Document technical processes and creative specifications
- Support automated ad generation pipelines
- Optimize for low-end device compatibility
- Ensure compliance with advertising network policies
- Use shaders and effects efficiently within performance limits
- Assist in defining creative tech standards
Compensation
Competitive salary based on experience and location
Work Arrangement
Remote, with flexibility for Eastern European time zones
Team
Part of a global creative technology team focused on user acquisition
Why This Role Matters
Marketing creatives directly influence user acquisition success. This role ensures high-quality, engaging content is delivered efficiently and performs well across diverse markets.
What We Value
Technical precision, creative problem-solving, and the ability to balance innovation with performance constraints are central to success in this position.
Not applicable for remote roles
