About the Role
The role involves maintaining and improving HubSpot CRM processes, supporting marketing initiatives through automation, and collaborating with teams to enhance lead management and reporting accuracy.
Responsibilities
- Manage and maintain HubSpot CRM configurations
- Develop and optimize marketing automation workflows
- Ensure data consistency and integrity across systems
- Collaborate with marketing teams on campaign execution
- Troubleshoot technical issues within HubSpot
- Create and maintain detailed process documentation
- Support lead lifecycle management from capture to handoff
- Monitor system performance and recommend improvements
- Implement lead scoring and segmentation models
- Integrate HubSpot with external tools and platforms
- Assist in email marketing setup and tracking
- Produce reports on marketing and sales performance
- Maintain compliance with data privacy standards
- Train team members on HubSpot functionality
- Audit user permissions and system access
- Optimize form and landing page performance
- Track and analyze customer journey data
- Support CRM data migration and cleanup projects
- Coordinate with IT on security and integration needs
- Respond to internal stakeholder requests
- Improve dashboard usability for non-technical users
- Standardize templates for marketing assets
- Validate tracking codes and UTM parameters
- Assist in A/B testing strategies
- Ensure alignment between sales and marketing data
Nice to Have
- HubSpot certification in CRM or operations
- Experience with Salesforce integrations
- Background in healthcare or education technology
- Knowledge of GDPR and CCPA compliance
- Previous remote work experience
- Familiarity with agile project management
- Experience supporting sales teams with CRM data
- Understanding of customer lifecycle stages
- Exposure to A/B testing frameworks
- Scripting experience for automation tasks
Compensation
Competitive salary and benefits package
Work Arrangement
Remote
Team
Cross-functional team focused on marketing operations and customer engagement
Why This Role Matters
This position plays a key role in ensuring marketing systems run efficiently and data drives strategic decisions across departments.
What We Offer
Flexible remote work environment, professional development opportunities, and involvement in impactful marketing technology projects.
Not specified
