Responsibilities
- Define and own Allium’s narrative across segments: developers, crypto-native teams, TradFi/institutional buyers, and federal customers
- Distill complex data infrastructure into crisp, differentiated messaging that resonates with both technical and executive audiences
- Build the category story around trustworthy, production-grade blockchain data
- Design and execute multi-channel campaigns that drive qualified pipeline in partnership with BDR, commercial, TradFi, and federal sales teams
- Own content strategy — technical blog posts, research reports, conference keynotes, developer docs, and case studies
- Stand up ABM motions targeting high-value accounts across financial services, fintech, and government verticals
- Build Allium’s presence in the developer ecosystem — hackathons, API documentation quality, ecosystem partnerships, and community channels
- Create feedback loops between developer usage patterns and product/marketing messaging
- Own Allium’s presence at key industry events (Consensus, Token2049, Permissionless, DC Blockchain Summit, TradFi fintech conferences)
- Drive co-marketing with ecosystem partners across chains, wallets, and data tooling
- Build the marketing tech stack and measurement framework — from attribution to pipeline contribution
- Work closely with GTM leadership to align marketing KPIs with ARR targets
Requirements
- 8+ years in B2B marketing
- Meaningful time at a developer-facing infrastructure, data, or fintech company
- Demonstrated experience building marketing from early stage — done this before without a large team or big budget
- Deep understanding of the Web3/blockchain ecosystem — can hold your own in conversations about L2s, on-chain analytics, DeFi, and institutional crypto adoption
- Strong written communication — write well and can translate technical complexity into compelling narratives
- Data-driven mindset — measure what matters and cut what doesn’t
- Track record of tight collaboration with sales/GTM teams, not operating in a silo
Nice to Have
- Experience marketing to both technical (developer/engineering) and institutional (TradFi, compliance, government) audiences
- Familiarity with on-chain analytics tools
- Background building developer relations or technical content programs
Benefits
- Medical, Dental, Vision, Life and AD&D insurance - US folks get 100% coverage for Gold plans, 80% for dependents
- Ownership - Meaningful early-stage equity. Every full-time employee receives a stock option grant
- Time off - Flexible, trust-based paid time off. Meets or exceeds local statutory vacation requirements
- Retirement - Company sponsored 401(k) plan in US
Work Arrangement
Remote (Worldwide) — New York, Seattle, Singapore, Australia
Additional Information
- Strong Preference for NYC based candidates
- Hire from any geographical location as long as willing to overlap 2 hours on NYC mornings Mon-Thurs from 10am-12pm ET
- All applicants have to answer pop quiz: 'What is an Allium? What is your favorite Allium?'