Sigma Marketing LLC is looking for a General Marketing Project Manager to oversee all marketing activities, including SEO, social media, sales coordination, affiliate management, and campaign execution. You will lead a team of marketers, content creators, and designers to ensure everything runs smoothly, on brand, and on schedule.
What You'll Do
- Lead daily operations of the marketing team, including social media, sales, SEO, email, and creatives.
- Manage task boards (Trello) and hold team members accountable to deadlines.
- Facilitate weekly meetings, set KPIs, and conduct monthly team reviews.
- Launch promotions across channels (email, SMS, Telegram, social).
- Create and schedule campaigns for bonuses, new game arrivals, and seasonal offers.
- Coordinate with product, design, and support teams for campaign alignment.
- Supervise posting schedule and engagement across Facebook, Instagram, Telegram, and Discord.
- Approve content themes, tone, and visuals to match brand guidelines.
- Track follower growth, engagement rates, and viral performance.
- Work with the sales team to implement promo codes, track deposits, and refine outreach strategies.
- Oversee affiliate marketing partners and monitor performance dashboards.
- Optimize the referral system to drive deposits and user retention.
- Manage the overall SEO strategy including keyword research, on-page optimization, link-building, and content planning.
- Collaborate with developers and content writers to optimize site structure and blog content for search visibility.
- Track keyword rankings, site traffic, and domain authority using tools like Ahrefs, SEMrush, or Google Search Console.
- Monitor key marketing KPIs: traffic, conversions, LTV, CAC, bounce rates, and ROI per channel.
- Build weekly/monthly performance reports for leadership.
- Use insights to improve funnel efficiency and campaign effectiveness.
What We're Looking For
- 3+ years in marketing project management or digital marketing leadership in the iGaming industry.
- Hands-on experience with SEO strategy and execution.
- Strong understanding of social media, affiliate, and campaign management.
- Skilled in analytics tools (Google Analytics, Ahrefs, etc.).
- Excellent project management and team leadership skills.
- Fluent English with strong writing/editing skills.
Nice to Have
- Crypto or gaming experience.
Technical Stack
- Trello
- Ahrefs
- SEMrush
- Google Search Console
- Google Analytics
Team & Environment
You will lead a team of marketers, content creators, and designers within a collaborative team environment focused on growth.
Benefits & Compensation
- 100% remote role with flexible hours.
- Competitive compensation (crypto or USD).
- High-impact leadership role in a fast-scaling platform.
- Collaborative team environment focused on growth.
Work Mode
This is a global, 100% remote role.
Sigma Marketing LLC is an equal opportunity employer.
